Where the candidates’ money went, state by state

On the map and off it

R$538M of the money the candidates reported went to candidates registered in a state and is on the map; R$35.7M (6.2%) went to the presidential tickets, which run nationally. The presidential campaigns are in the report →

Every state

Candidate spend by the state of registration, with the costliest race, the candidate who spent most and the party whose candidates spent most. Advertising counts every registered candidate the register attributes at least one ad to.

A candidate’s ads are attributed through the TSE register (the mandatory electoral byline, the ballot name or a declared handle), measured at 98.5% correct ids. Spend is the sum of Meta’s range midpoints in BRL. Candidates with no attributable page are absent, so a state’s figures are a floor. See the methodology.