United States 2026 / By state / Massachusetts
Massachusetts · Midterm elections · 3 November 2026
Who paid to reach Massachusetts voters
The Democratic side outspent the Republican side in Massachusetts, $1.4M to $1.2M. The costliest race: Governor, at $1.1M. Mike Minogue was the most-attacked name in the state.
Ads delivered from 4 May 2026 to 4 November 2026 · Results: unofficial count as of 6 November 2026
The races
Each race links to its candidates’ pages, with the unofficial count above its spend. Spend counts every ad about the race, the candidates’ own and outside groups’.
Democratic sideRepublican sideNo side (white figures)
U.S. Senate
Markey vs Deaton
$432.1K · 854 ads · 15 pages
- Edward Markey$54.2K own
- Outside groups and others$377.8K
Largest pages
- John Deaton for US Senate$197.7K
- Ed Markey$54.2K
- Commonwealth Together PAC$43.9K
Governor
Healey vs Minogue
$1.1M · 1,213 ads · 27 pages
Largest pages
- Mike Minogue for Governor$592.8K
- Maura Healey$201.5K
- Commonwealth Unity PAC$65K
U.S. House
House · 8 districts
$580.7K · 925 ads · 16 pages
- MA-6 · Daniel Koh$185.2K
- MA-1 · Richard Neal$156.5K
- MA-8 · Stephen Lynch$94.9K
- 5 other districts, and ads naming none$144.1K
Other statewide offices
$74.3K · 221 ads · 20 pages
- Seth Moulton$199 own
- Outside groups and others$74.1K
Largest pages
- Deb Goldberg$24.8K
- Massachusetts Democratic Party$11K
- Mike Walsh for AG$7.3K
State legislature
$512.5K · 2,020 ads · 148 pages
Largest pages
- Massachusetts Democratic Party$51.8K
- VoteBrownsberger$46.4K
- Progressive Cambridge$27.8K
Ballot measures
- Question 1 · Make records held by the state legislature and the governor's office public recordsPassedYes 85.9% · No 14.1%
- Question 2 · Permit employees of the Committee for Public Counsel Services (CPCS) to participate in collective bargaining practicesPassedYes 64.1% · No 35.9%
- Question 3 · Eliminate political party primaries for state elections and create a single primary where candidates are listed regardless of their political partyFailedYes 39.0% · No 61.0%
- Question 4 · Provide for same-day voter registrationPassedYes 56.3% · No 43.7%
- Question 5 · Change the limit of how much revenue the state can collect in a given yearFailedYes 48.0% · No 52.0%
- Question 6 · Create a fund for state money, titled the Nature for All Fund, that would be used to further efforts of nature conservationPassedYes 60.8% · No 39.2%
- Question 7 · Require cities and towns to allow single-family homes on residentially zoned lots that meet minimum standards of at least 5,000 square feet in areaNot yet calledYes 49.3% · No 50.7%
- Question 8 · Repeal laws that permit the sale of recreational marijuana and the personal cultivation of cannabis in homesFailedYes 24.4% · No 75.6%
- Question 9 · Uphold the legislation, An Act Modernizing Firearm Laws (H. 4885), passed in 2024PassedYes 66.9% · No 33.1%
$738.8K · 528 ads · 36 pages
Largest pages
Local races
$209.2K · 604 ads · 64 pages
Largest pages
U.S. House, district by district
8 districts with ads. A district is placed only when the ad names it, or the candidate’s FEC record does.
| District | Candidates with ads | Result | Largest page | Ads | Spend | Side |
|---|---|---|---|---|---|---|
| MA-6 | Daniel Koh, Micah Jones | Dan Koh D 63.4% | John Beccia for Congress | 278 | $185.2K | |
| MA-1 | Richard Neal, Nadia Milleron | Richard Neal D 65.4% | Richard Neal | 181 | $156.5K | |
| MA-8 | Stephen Lynch | Stephen Lynch D 69.4% | Stephen F. Lynch | 29 | $94.9K | |
| MA-5 | Katherine Clark | Katherine Clark D 100.0% | Team Katherine Clark | 79 | $48.8K | |
| MA-4 | Jake Auchincloss, Thomas Stalcup | Jake Auchincloss D 66.4% | Poulos for Massachusetts | 75 | $27.7K | |
| MA-2 | James McGovern | James McGovern D 100.0% | Team McGovern | 90 | $14.2K | |
| MA-9 | Robert Macallister | Bill Keating D 60.9% | Macallister for Congress | 53 | $6.2K | |
| MA-3 | Lori Trahan D 67.2% | Big Al Solomon for U.S. Congress | 2 | $99 | ||
| District not named | Massachusetts Teachers Association Independent Expenditure PAC | 138 | $47.1K |
Who paid
The pages that spent the most on Massachusetts’s races; spend here is what each page spent in this state.
| # | Advertiser | Side | Race | Ads | Spend | Attack |
|---|---|---|---|---|---|---|
| 1 | Mike Minogue for Governor | Rep. | Governor | 234 | $592.8K | 12% |
| 2 | Vote YES on 3: All-Party PrimariesPaid for by Coalition for Healthy Democracy | None | Ballot measure | 214 | $266.8K | 7.7% |
| 3 | Housing for Massachusetts | None | Ballot measure | 28 | $246.7K | 96% |
| 4 | Maura HealeyPaid for by The Committee to Elect Maura Healey | Dem. | Governor | 767 | $201.5K | 30% |
| 5 | John Deaton for US SenatePaid for by JOHN DEATON FOR SENATE INC. | Rep. | Senate | 382 | $198.9K | 91% |
| 6 | Richard NealPaid for by RICHARD E NEAL FOR CONGRESS COMMITTEE | Dem. | House MA-1 | 93 | $100.3K | 37% |
| 7 | Massachusetts Democratic PartyPaid for by MASSACHUSETTS DEMOCRATIC STATE COMMITTEE | Dem. | Legislature | 95 | $90K | 100% |
| 8 | Stephen F. LynchPaid for by STEPHEN LYNCH FOR CONGRESS | Dem. | House MA-8 | 17 | $70.3K | 15% |
| 9 | John Beccia for Congress | Dem. | House MA-6 | 51 | $67.7K | 0.0% |
| 10 | Jamie BelsitoPaid for by Jamie Belsito for Congress | Dem. | House MA-6 | 58 | $66.6K | 21% |
| 11 | Commonwealth Unity PAC | Dem. | Governor | 1 | $65K | |
| 12 | Brian Shortsleeve for MassachusettsPaid for by The Shortsleeve Committee | Rep. | Governor | 36 | $61.6K | 67% |
| 13 | Protect Massachusetts Future | None | Ballot measure | 26 | $61.2K | 100% |
| 14 | Commonwealth Together PAC | Rep. | Senate | 53 | $60.3K | 96% |
| 15 | Ed MarkeyPaid for by THE MARKEY COMMITTEE | Dem. | Senate | 48 | $54.2K | 41% |
| 16 | VoteBrownsberger | Dem. | Legislature | 19 | $50.9K | 0.0% |
| 17 | Women For Minogue | Rep. | Governor | 14 | $47K | 36% |
| 18 | Massachusetts First PACPaid for by Massachusetts First Independent Expenditure Political Action Committee, Inc. | Rep. | Governor | 44 | $45.7K | 89% |
| 19 | Elizabeth WarrenPaid for by WARREN FOR SENATE, INC. | Dem. | Senate | 227 | $43.1K | 69% |
| 20 | Coalition for a Healthy MassachusettsPaid for by Coalition for a Healthy Massachusetts, Inc. | None | Ballot measure | 18 | $43.1K | 0.0% |
| 21 | Massachusetts Teachers Association Independent Expenditure PAC | Dem. | Legislature | 50 | $41.9K | 0.0% |
| 22 | Nadia for CongressPaid for by NADIA FOR CONGRESS | None | House MA-1 | 18 | $40.6K | 33% |
| 23 | David Solet for Middlesex District AttorneyPaid for by The Solet Committee | None | Local | 73 | $36.3K | 17% |
| 24 | Team Katherine ClarkPaid for by KATHERINE CLARK FOR CONGRESS | Dem. | House MA-5 | 20 | $36.2K | 45% |
| 25 | Greg Connor for District Attorney | Dem. | Local | 36 | $33.9K | 0.0% |
Every page with ads about Massachusetts, with search and the CSV: the advertisers.
Who was attacked
| Target | Attack spend | Mostly by |
|---|---|---|
| Mike Minogue | $181K | Democratic side |
| Ed Markey | $173.1K | Republican side |
| Donald Trump | $138.3K | Democratic side |
| Maura Healey | $131.8K | Republican side |
| Seth Moulton | $62.8K | Republican side |
| MAGA Mike Minogue | $37.3K | Democratic side |
| Governor Healey | $23.2K | Republican side |
| The Massachusetts High Tech Council and Competitive Partnership | $22K | No side |
Google and YouTube
Google’s register holds 722 election ads from 82 verified advertisers aimed at Massachusetts alone since 4 May 2026, worth $5.2–6.4M by Google’s ranges, and 1,107 more named the state among others. Democratic committees and their allies bought the most.
722
Google ads aimed at Massachusetts alone
$5.2–6.4M
spent, by Google’s ranges
82
verified advertisers
88 / 12
% Dem. / Rep. side, of placed Google spend
| Advertiser | Side | Ads | Google spend |
|---|---|---|---|
| COMMONWEALTH FOR TOMORROW INDEPENDENT EXPENDITURE PAC | Dem. | 18 | $857K – $1M |
| Healey Committee | Dem. | 46 | $656.4–785K |
| Advance Progress | Dem. | 26 | $630–774.5K |
| MASSACHUSETTS DEMOCRATIC STATE COMMITTEE - FED FUND | Dem. | 61 | $442.7–552.5K |
| Minogue Committee | Rep. | 124 | $441.9–541K |
An ad counts for the state only when its targeting named no other; Google’s state split is cumulative since 2018 and is not used. Spend is a sum of Google’s per-ad ranges; a side comes from the advertiser’s FEC committee, or failing that from a web search of its verified name. No ad text is published, so Google ads are not placed in races.
A state’s page counts ads about its races and measures; the state comes from the ad’s text, page and payer, or the candidate’s FEC record. Ads about no single state are not here. Candidates are those whose FEC committees paid; state and local candidates appear through their pages.