Maura Healey

This page ran 767 paid political ads on Facebook and Instagram between 8 May 2026 and 24 October 2026. Meta reports $152.3–250.6K of spend, which makes it the 382nd largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by The Committee to Elect Maura Healey.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

767

ads

$201.5K

reported spend, range $152.3–250.6K

0.0%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

4 May

1 Jun

6 Jul

3 Aug

7 Sep

5 Oct

Spend still counting

2 Nov

Tone

Attack

30%

Promotional

70%

Share of the 766 ads with text that our model classified. Attack ads name an opponent.

Most attacked

MAGA Mike Minogue$37.3K
Donald Trump$33.4K
Mike Minogue$27.1K
my MAGA opponents$12.6K
my self-funding millionaire opponents$2.9K
Republican opponents, Trump's allies, and out-of-state MAGA mega-donors$842

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Candidate profile

46%

Economy & cost of living

45%

Social protection

36%

Electoral process & turnout

30%

Health

20%

Corruption & governance

18%

Education

12%

Security, crime & immigration

9.1%

Spend by race: State 100%.

Spend by ad language: English 100%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

Anti-abortion. Pro-ICE. Cutting healthcare. Raising costs. MAGA Mike Minogue wants to bring Trump’s agenda to Massachusetts.
16 October 2026 · Maura Healey · $8–9K · 1M+ impressions · Attack · Ad Library
I’m fighting every day to lower your energy, healthcare, and housing costs.
16 October 2026 · Maura Healey · $8–9K · 1M+ impressions · Promotional · Ad Library
Massachusetts families deserve a governor who will stand up to Trump’s chaos and fight for you.
28 September 2026 · Maura Healey · $7–8K · 1M+ impressions · Attack · Ad Library
Maura Healey stands up to Trump. Mike Minogue bows down to him.
7 October 2026 · Maura Healey · $6–7K · 900K+ impressions · Attack · Ad Library
Hi there, it’s Massachusetts Governor Maura Healey. I’m proud to serve our state – where we look out for each other and invest in health care, education, innovation, and quality of life. But my MAGA opponents are not running on their records – they are running on personal wealth and outside money. One has already written himself checks for $7.5 million dollars. I won’t pretend that money doesn't matter in a campaign. It does. Which is why I'm humbly asking you: 𝗪𝗶𝗹𝗹 𝘆𝗼𝘂 𝗰𝗼𝗻𝘁𝗿𝗶𝗯
7 June 2026 · Maura Healey · $3–3.5K · 60K+ impressions · Attack · Ad Library
As Election Day gets closer, every decision matters. Every dollar we raise helps us reach another voter, air another ad, or organize another community. I'm counting on people who believe in Massachusetts to help me push this campaign forward. Will you make a grassroots contribution today and help us compete with the millions being spent against us?
24 July 2026 · Maura Healey · $2.5–3K · 80K+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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