United States 2026 · Parties and candidates · House, California 16

Sam Liccardo

Result: Won · 76.5% Unofficial count as of 6 November 2026.

Sam Liccardo’s FEC committees ran 22 paid political ads on Facebook and Instagram from 1 page between 30 July 2026 and 26 October 2026. Meta reports $5.3–7.5K of spend. That makes Sam Liccardo the 602nd largest spender of the 1181 federal candidates with ads. Running for House, California 16. Party: Democrats.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.

22

ads on 1 page

$6.4K

reported spend, range $5.3–7.5K

100%

of spend on federal races

$200

median spend per ad

Spend by week the ad started

3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
71%
Promotional
12%
Informational
18%

Share of the 17 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Donald Trump$1.9K
  • ICE$999
  • Speaker Johnson$650

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Corruption & governance
59%
Security, crime & immigration
47%
Electoral process & turnout
29%
Infrastructure & energy
5.9%
Health
5.9%
Jobs & youth
5.9%

Spend by race: Federal 100%.

Spend by ad language: English 90%.

FEC committees

FEC committeeAdsSpend ($)
LICCARDO FOR CONGRESS C0085868822$6.4K

The committees whose ads count for the candidate, as the FEC names them.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • TAKE ACTION: Demand Accountability for Domestic National Guard Deployments

    15 September 2026 · Sam Liccardo · $700 – $799 · 15K+ impressions · Informational · Ad Library

  • Trump wants to stop you from voting — and he’s going to use the SAVE Act to do it. The voting rights of tens of millions of U.S. citizens hang in the balance. We need everyone on the field to win. Sign our petition and tell Congress not to pass the SAVE Act: bit.ly/stop-trump-scheme

    18 August 2026 · Sam Liccardo · $700 – $799 · 15K+ impressions · Attack · Ad Library

  • Congratulations to the City of Gilroy, Mayor Greg Bozzo, and the City Council for unanimously enacting a temporary moratorium on new ICE detention facilities and joining communities across the Bay Area in taking action to protect the health and safety of their neighborhoods. Sign our petition to stop new ICE detention facilities from being built in California: https://actionnetwork.org/petitions/stop-new-ice-detention-facilities-in-california?source=Social

    21 October 2026 · Sam Liccardo · $600 – $699 · 7K+ impressions · Promotional · Ad Library

  • TAKE ACTION: Demand that Speaker Johnson cancel recess so Congress can address the catastrophic risk posed by advanced AI

    15 September 2026 · Sam Liccardo · $600 – $699 · 10K+ impressions · Attack · Ad Library

  • Stop Trump’s Pay-to-Play Truth Social Scheme

    15 September 2026 · Sam Liccardo · $600 – $699 · 10K+ impressions · Attack · Ad Library

  • When ICE officers use excessive force or violate constitutional rights, the allegations must be investigated by an independent authority, not left to the agency to police itself.

    18 August 2026 · Sam Liccardo · $600 – $699 · 25K+ impressions · Attack · Ad Library

Pages that ran the ads

PageAdsSpend ($)
Sam Liccardo22$6.4K

Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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