United States 2026 · Parties and candidates · Senate, Maine
Troy Jackson
Result: Won · 53.2% Unofficial count as of 6 November 2026.
Troy Jackson’s FEC committees ran 4,758 paid political ads on Facebook and Instagram from 2 pages between 15 July 2026 and 27 October 2026. Meta reports $1.9–2.7M of spend. That makes Troy Jackson the 5th largest spender of the 1181 federal candidates with ads. Running for Senate, Maine. Party: Democrats.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
4,758
ads on 2 pages
$2.3M
reported spend, range $1.9–2.7M
100%
of spend on federal races
$50
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$2.3M
4,758 ads on 2 pages, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Troy Jackson · $2.3M
- Federal races
- 100%
- Median spend per ad
- $50
- Attack ads, of text ads
- 55%
On Google and YouTubeSearch · YouTube · Display
$4.1–5.2M
281 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 3 November 2026
- Against Meta spend
- 2×
- Formats
- 241 video · 40 text
- Impressions
- 64M–74.4M
- Targeting declared
- age on 201 ads · gender on 201 ads
- States named
- Maine
- Last ad shown
- 3 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| Troy Jackson for Maine | 281 | 241 video · 40 text | ME | 24 Jul | 3 Nov | $4.1–5.2M |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.
Spend by week the ad started
Tone
Share of the 4,315 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Susan Collins$1.1M
- Donald Trump$11.5K
- Elon Musk$8.6K
- Washington$7.7K
- Senator Collins$5.5K
- Susan Collins, Republican Senate majority, Donald Trump$3.7K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 100%, State 0.0%.
Spend by ad language: English 83%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| TROY JACKSON FOR MAINE C00955609 | 4,758 | $2.3M |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Fifth-generation logger. Son of a public school teacher. 16-hour days, and it still wasn't enough to make ends meet. That's why he's spent his life fighting for the Mainers Susan Collins forgot. No billionaire donors. Just working people who've had enough.
4 August 2026 · Troy Jackson · $50–60K · 1M+ impressions · Attack · Ad Library
Let me be blunt about what's happening here in Maine: 1. The polls are TIGHT. 2. Cook Political and Sabato’s Crystal Ball rated this race a TOSS-UP. 3. Republicans are spending over $60 MILLION to defeat me. 4. 4% of voters are still undecided, and they will determine who wins this race. 5. We’re falling short of our $100,000 daily fundraising goal, and I need your help before 11:59 PM tonight. Look, I really hate asking you for money, but there’s no way around it. We’ve got
10 September 2026 · Troy Jackson · $25–30K · 250K+ impressions · Informational · Ad Library
It’s time to unseat Susan Collins once and for all. I’m Troy Jackson. I’m a fifth-generation logger from Allagash, a lifelong fighter for organized labor, and former Maine Senate President. We’re taking this fight all the way to Washington to get the government working people across Maine and all of America deserve.
24 July 2026 · Troy Jackson · $20–25K · 400K+ impressions · Attack · Ad Library
No bullsh*t – I’m just asking for $5. I’m Troy Jackson, and I’m the Democrat running to defeat Susan Collins. We’ve had enough of her selling out Maine to the highest bidder, and it’s time we flip this seat blue. I’m counting on your help. Will you chip in $5 to my grassroots campaign?
14 September 2026 · Troy Jackson · $15–20K · 200K+ impressions · Attack · Ad Library
Mainers aren't looking for a handout. We all deserve a fair shot. I spent years working 80 hour weeks in the woods and still couldn't make enough for what my family needed, and it lit a fire in me to make things right. Now I'm fighting to protect the Social Security and Medicare you earned, cut taxes for working people, and give Maine families a fair shot at getting ahead.
31 August 2026 · Troy Jackson · $15–20K · 700K+ impressions · Promotional · Ad Library
More than 100 billionaires have donated to Susan Collins’ campaign because they know her vote is for sale to the highest bidder. Enough is enough — we’ve got to flip this seat. Will you donate $10 now to help us flip Maine's U.S. Senate seat and unseat Susan Collins once and for all?
3 August 2026 · Troy Jackson · $15–20K · 150K+ impressions · Attack · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Troy Jackson | 4,668 | $2.3M |
| Maine Event | 90 | $36K |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
Back to the United States report, both parties and every candidate or every advertiser.