United States 2026 · Parties and candidates · House, Maine 2
Paul Lepage
Result: Not yet called · 49.9% Unofficial count as of 6 November 2026.
Paul Lepage’s FEC committees ran 25 paid political ads on Facebook and Instagram from 1 page between 8 September 2026 and 22 October 2026. Meta reports $18–22.6K of spend. That makes Paul Lepage the 337th largest spender of the 1181 federal candidates with ads. Running for House, Maine 2. Party: Republicans.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
25
ads on 1 page
$20.3K
reported spend, range $18–22.6K
100%
of spend on federal races
$450
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$20.3K
25 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Governor Paul LePage · $20.3K
- Federal races
- 100%
- Median spend per ad
- $450
- Attack ads, of text ads
- 24%
On Google and YouTubeSearch · YouTube · Display
$34.7–41.5K
14 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 4 November 2026
- Against Meta spend
- 1.9×
- Formats
- 12 video · 2 text
- Impressions
- 2.8M–3.3M
- Targeting declared
- no age or gender
- States named
- Maine
- Last ad shown
- 4 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| PAUL LEPAGE FOR CONGRESS | 14 | 12 video · 2 text | ME | 8 Sep | 4 Nov | $34.7–41.5K |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.
Spend by week the ad started
Tone
Share of the 17 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Matt Dunlap$2.9K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 100%.
Spend by ad language: English 85%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| PAUL LEPAGE FOR CONGRESS C00904094 | 25 | $20.3K |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Paul LePage knows the meaning of a dollar and fights to cut taxes.
30 September 2026 · Governor Paul LePage · $5–6K · 250K+ impressions · Promotional · Ad Library
Paul LePage Protects Healthcare & Social Security
7 October 2026 · Governor Paul LePage · $2.5–3K · 100K+ impressions · Promotional · Ad Library
Matt Dunlap wants you to pay more, Paul LePage helped you pay less.
22 October 2026 · Governor Paul LePage · $1.5–2K · 70K+ impressions · Attack · Ad Library
Paul LePage Opposes Illegal Immigration
30 September 2026 · Governor Paul LePage · $800 – $899 · 30K+ impressions · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Governor Paul LePage | 25 | $20.3K |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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