United States 2026 · Parties and candidates · House, California 1
Mike McGuire
Result: Won · 55.7% Unofficial count as of 6 November 2026.
Mike McGuire’s FEC committees ran 68 paid political ads on Facebook and Instagram from 1 page between 30 April 2026 and 23 October 2026. Meta reports $46.3–61.6K of spend. That makes Mike McGuire the 170th largest spender of the 1181 federal candidates with ads. Running for House, California 1. Party: Democrats.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
68
ads on 1 page
$54K
reported spend, range $46.3–61.6K
100%
of spend on federal races
$150
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$54K
68 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Mike McGuire for Congress · $54K
- Federal races
- 100%
- Median spend per ad
- $150
- Attack ads, of text ads
- 21%
On Google and YouTubeSearch · YouTube · Display
$87.9–105.1K
15 ads from 2 verified advertiser accounts, Google’s ranges, 4 May 2026 to 3 November 2026
- Against Meta spend
- 1.8×
- Formats
- 12 video · 3 text
- Impressions
- 6.9M–8.2M
- Targeting declared
- no age or gender
- States named
- California
- Last ad shown
- 3 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| MIKE MCGUIRE FOR CONGRESS | 14 | 12 video · 2 text | CA | 23 Apr | 3 Nov | $87.1–104.2K |
| Mike McGuire for Congress | 1 | 1 text | national only | 8 Jul | 15 Jul | $800 – $900 |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 2 largest.
Spend by week the ad started
Tone
Share of the 68 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Donald Trump$3.5K
- Trump endorsed foot soldier$249
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 100%.
Spend by ad language: English 100%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| MIKE MCGUIRE FOR CONGRESS C00926519 | 68 | $54K |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
We need proven fighters who get the job done. In Congress, I’ll hold Trump and ICE accountable and stand up for Northern California.
26 September 2026 · Mike McGuire for Congress · $20–25K · 900K+ impressions · Promotional · Ad Library
We like Mike because he’s delivered for us. In Congress, he’ll stand up to Trump and keep fighting for our communities.
18 May 2026 · Mike McGuire for Congress · $3.5–4K · 450K+ impressions · Promotional · Ad Library
Mike McGuire took on Trump to protect our right to vote. Now he’s taking that fight to Congress to support Northern California.
8 October 2026 · Mike McGuire for Congress · $2–2.5K · 100K+ impressions · Promotional · Ad Library
Doubled our firefighters. Made billionaires pay their fair share. Defend our voting rights. Mike McGuire fights and delivers FOR YOU.
16 October 2026 · Mike McGuire for Congress · $1.5–2K · 70K+ impressions · Promotional · Ad Library
We have a once in a lifetime opportunity RIGHT NOW. Together, we can defeat a loyal Trump foot soldier and flip this seat from red to blue. I’m Mike McGuire, Democrat running for Congress in rural Northern California. Chip in now and join our fight to take America back!
12 August 2026 · Mike McGuire for Congress · $1–1.5K · 10K+ impressions · Attack · Ad Library
Hey, it's Mike McGuire, State Senator & Democrat running for Congress here in NorCal. I don't know if you heard, but there is a giant special election, a big battle going on in rural northern California. For the first time in 50 years, we can flip California’s 1st Congressional district from red to blue, and it's the Democrats' only real chance between now and the end of the year to pick up another seat in the House. Join us, pitch in. Let's make history. Let's flip the 1st from red to blu
30 April 2026 · Mike McGuire for Congress · $1–1.5K · 15K+ impressions · Promotional · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Mike McGuire for Congress | 68 | $54K |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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