United States 2026 · Parties and candidates · House, California 30

Joel Lava

Joel Lava’s FEC committees ran 37 paid political ads on Facebook and Instagram from 1 page between 3 May 2026 and 31 May 2026. Meta reports $3.6–7.3K of spend. That makes Joel Lava the 639th largest spender of the 1181 federal candidates with ads. Running for House, California 30. Party: Democrats.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.

37

ads on 1 page

$5.4K

reported spend, range $3.6–7.3K

100%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

4 May
1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
32%
Promotional
64%
Informational
4.0%

Share of the 25 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Congresswoman Friedman$1.5K
  • Congress$399

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Corruption & governance
40%
Rallies & events
32%
Candidate profile
28%
Electoral process & turnout
12%
Infrastructure & energy
12%
Health
12%
Jobs & youth
8.0%

Spend by race: Federal 100%.

Spend by ad language: English 63%.

FEC committees

FEC committeeAdsSpend ($)
JOEL LAVA FOR CONGRESS C0093634437$5.4K

The committees whose ads count for the candidate, as the FEC names them.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Joel Lava For Congress CA 30

    10 May 2026 · Joel Lava for Congress · $500 – $599 · 175K+ impressions · Ad Library

  • What pushed me over the edge to run was Congresswoman Friedman not talking to us. Starting last December, we held weekly rallies to show her SUPPORT and give her strength to file for impeachment. After several weeks, our numbers swelled to over 40 constituents, at her Burbank office. We still could not get a hearing. So I am running. If she held monthly townhalls as she promised, we could have asked her many questions. I will hold monthly townhalls. I will hold Washington accountable, and I

    14 May 2026 · Joel Lava for Congress · $400 – $499 · 150K+ impressions · Attack · Ad Library

  • THE LAVA DIFFERENCE The Mess at Park La Brea : Park la brea is a 144 multi family development with over 10,000 residents. And everything is in disrepair. Mold, rodents, buckling floor, and so much more. If I were Congressman, I would be using my megaphone to publicly call out the landlord by name, as a protector of my constituents. Prime Residential, clean up your mess, now, or else the government will clean it up for you! #joellavaforcongress #ca30 #megaphonepolitics

    24 May 2026 · Joel Lava for Congress · $400 – $499 · 150K+ impressions · Promotional · Ad Library

  • Joel Lava for Congress CA 30

    14 May 2026 · Joel Lava for Congress · $300 – $399 · 125K+ impressions · Ad Library

  • Our founders envisioned a system of citizen-legislators—people who go to Washington to serve their neighbors for a season, and then return home to live under the very laws they helped pass. They never intended for Congress to become a permanent ruling class. When a seat in office becomes a lifelong career, politicians can lose touch with the everyday struggles of the people they represent. We need a system that prioritizes service over seniority and ensures that our leaders remain grounded in t

    26 May 2026 · Joel Lava for Congress · $200 – $299 · 90K+ impressions · Attack · Ad Library

  • Volunteers are essential - we need help canvassing - because it works!

    14 May 2026 · Joel Lava for Congress · $200 – $299 · 20K+ impressions · Promotional · Ad Library

Pages that ran the ads

PageAdsSpend ($)
Joel Lava for Congress37$5.4K

Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Joel Lava (House, California 30): Facebook and Instagram ads in the 2026 midterms · Vipima