United States 2026 · Parties and candidates · House, Georgia 10
Houston Gaines
Result: Won · 53.6% Unofficial count as of 6 November 2026.
Houston Gaines’s FEC committees ran 21 paid political ads on Facebook and Instagram from 1 page between 4 May 2026 and 25 October 2026. Meta reports $13.9–18.4K of spend. That makes Houston Gaines the 393rd largest spender of the 1181 federal candidates with ads. Running for House, Georgia 10. Party: Republicans.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
21
ads on 1 page
$16.1K
reported spend, range $13.9–18.4K
100%
of spend on federal races
$350
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$16.1K
21 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Houston Gaines · $16.1K
- Federal races
- 100%
- Median spend per ad
- $350
- Attack ads, of text ads
- 0.0%
On Google and YouTubeSearch · YouTube · Display
$27.4–32K
7 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 19 May 2026
- Against Meta spend
- 1.8×
- Formats
- 5 video · 2 text
- Impressions
- 535K–645K
- Targeting declared
- age on 5 ads · gender on 5 ads
- States named
- Georgia, District of Columbia, Washington
- Last ad shown
- 19 May
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| Gaines for Congress | 7 | 5 video · 2 text | GA, DC, WA | 27 Feb | 19 May | $27.4–32K |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.
Spend by week the ad started
Tone
Share of the 21 ads with text that our model classified. Attack ads name an opponent.
Topics
Spend by race: Federal 100%.
Spend by ad language: English 100%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| GAINES FOR CONGRESS C00914168 | 21 | $16.1K |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
PRESIDENT TRUMP ENDORSEMENT ALERT: I'm honored to earn President Trump's complete and total endorsement in the race for Georgia's 10th Congressional District. As a Georgia-grown conservative, I've been on the frontlines fighting the far left, and now I'm ready to take that fight to Washington.
11 May 2026 · Houston Gaines · $3.5–4K · 200K+ impressions · Promotional · Ad Library
It's an incredible honor to earn President Trump’s endorsement. I’m ready to take the fight to D.C. and stand up for the hardworking families of Georgia's 10th District. Let's get it done. 🇺🇸
11 May 2026 · Houston Gaines · $1.5–2K · 150K+ impressions · Promotional · Ad Library
Every Republican sheriff in our district backs our campaign because they know I'll always back the blue.
11 May 2026 · Houston Gaines · $1–1.5K · 90K+ impressions · Promotional · Ad Library
Too many politicians just like to talk, but I like to get things done. Thanks to WSB-TV for the opportunity to share my message with voters across Georgia’s 10th District. I’d be honored to earn your vote and honored to serve you in Congress.
19 October 2026 · Houston Gaines · $700 – $799 · 80K+ impressions · Promotional · Ad Library
Houston Gaines listens, and he fights for us. Vote Houston Gaines for Congress.
11 October 2026 · Houston Gaines · $600 – $699 · 60K+ impressions · Promotional · Ad Library
What the Nix family experienced should’ve never happened—and we’re going to make sure it never happens again. I’ll never stop fighting for our community.
4 May 2026 · Houston Gaines · $400 – $499 · 60K+ impressions · Promotional · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Houston Gaines | 21 | $16.1K |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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