United States 2026 · Parties and candidates · Senate, Arkansas
Hallie Shoffner
Result: Lost · 42.4% Unofficial count as of 6 November 2026.
Hallie Shoffner’s FEC committees ran 35 paid political ads on Facebook and Instagram from 1 page between 21 May 2026 and 26 October 2026. Meta reports $82.2–111.2K of spend. That makes Hallie Shoffner the 103rd largest spender of the 1181 federal candidates with ads. Running for Senate, Arkansas. Party: Democrats.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
35
ads on 1 page
$96.7K
reported spend, range $82.2–111.2K
100%
of spend on federal races
$450
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$96.7K
35 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Hallie Shoffner · $96.7K
- Federal races
- 100%
- Median spend per ad
- $450
- Attack ads, of text ads
- 74%
On Google and YouTubeSearch · YouTube · Display
$284.2–364K
54 ads from 2 verified advertiser accounts, Google’s ranges, 4 May 2026 to 4 November 2026
- Against Meta spend
- 3.4×
- Formats
- 47 video · 7 text
- Impressions
- 13.8M–16.1M
- Targeting declared
- age on 3 ads · gender on 3 ads
- States named
- Arkansas, Colorado, Indiana, Kentucky, Michigan, Missouri +6
- Last ad shown
- 4 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| HALLIE SHOFFNER FOR ARKANSAS | 53 | 47 video · 6 text | AR, CO, IN +9 | 22 Sep | 4 Nov | $274.2–349K |
| HALLIE SHOFFNER FOR ARKANSAS | 1 | 1 text | national only | 20 May | 3 Nov | $10–15K |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 2 largest.
Spend by week the ad started
Tone
Share of the 35 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Tom Cotton$52.8K
- Tom Cotton and the Dark Money groups behind him$19.6K
- Tom Cotton and the NRSC$298
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 100%.
Spend by ad language: English 100%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| HALLIE SHOFFNER FOR ARKANSAS C00905471 | 35 | $96.7K |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Tom Cotton voted against the Farm Bill—twice, and it’s Arkansas farmers who are paying the price. And when farmers are hurting, Arkansas is hurting. Send me to the Senate and I’ll pass the damn farm bill and give Arkansas farmers and families the relief they deserve.
26 October 2026 · Hallie Shoffner · $10–15K · 800K+ impressions · Attack · Ad Library
Tom Cotton is not fighting for us, so I will. I will fight for Arkansas! Polls are now open! Make your voice count at the ballot box! 🗳️
22 October 2026 · Hallie Shoffner · $10–15K · 700K+ impressions · Attack · Ad Library
You know who thinks I can beat Tom Cotton? Tom Cotton does. I’m the sixth-generation Arkansas farmer running to unseat Tom Cotton and help Democrats flip the U.S. Senate. We need grassroots support if we’re going to win this. So, if you believe in winning back the Senate and defeating Tom Cotton, will you chip in to my campaign right now?
2 August 2026 · Hallie Shoffner · $10–15K · 90K+ impressions · Attack · Ad Library
Hey, it’s Hallie. I’m taking on Tom Cotton and the Dark Money groups behind him to finally deliver for the people of Arkansas. For the small business owner. For the farmer. For the families who are fighting just to stay afloat. We need grassroots support if we’re going to win this. So, if you believe in taking on MAGA acolytes like Tom Cotton and winning back the Senate, will you chip in to my campaign right now?
2 August 2026 · Hallie Shoffner · $10–15K · 90K+ impressions · Attack · Ad Library
This is the commitment. This is the mission. And that’s what Hallie Shoffner is taking to the U.S. Senate. Catch the replay of today’s debate tonight at 7 pm, and stay tuned for more clips highlighting what Hallie has to say about the issues that matter to Arkansans. What was your favorite quote? Let us know in our Stories! #ShoffnerForSenate #ICYMI
22 October 2026 · Hallie Shoffner · $7–8K · 450K+ impressions · Promotional · Ad Library
I was just on Morning Joe talking about the new independent poll that has our campaign in the lead over Tom Cotton, 47% to 44%. Tom Cotton has had years in Washington to deliver for Arkansas. We’re building a grassroots movement to show that a better kind of leadership is possible. But this poll means the attacks and outside money are about to come pouring in. Will you rush a contribution to help me defend this lead and flip this seat in November?
1 September 2026 · Hallie Shoffner · $7–8K · 125K+ impressions · Promotional · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Hallie Shoffner | 35 | $96.7K |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
Back to the United States report, both parties and every candidate or every advertiser.