United States 2026 · Parties and candidates · House, Alabama 2

David Matthews

David Matthews’s FEC committees ran 102 paid political ads on Facebook and Instagram from 1 page between 29 June 2026 and 11 August 2026. Meta reports $3.8–13.9K of spend. That makes David Matthews the 531st largest spender of the 1181 federal candidates with ads. Running for House, Alabama 2. Party: Republicans.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.

102

ads on 1 page

$8.8K

reported spend, range $3.8–13.9K

100%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
2.4%
Promotional
71%
Informational
27%

Share of the 85 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • My opponent$250

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Candidate profile
38%
Other
21%
Electoral process & turnout
20%
Rallies & events
20%
Infrastructure & energy
13%
Corruption & governance
11%
Agriculture & food
5.9%
Economy & cost of living
5.9%

Spend by race: Federal 100%.

Spend by ad language: English 86%.

FEC committees

FEC committeeAdsSpend ($)
DAVID MATTHEWS FOR CONGRESS C00951822102$8.8K

The committees whose ads count for the candidate, as the FEC names them.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Enterprise has a habit of giving us moments worth sharing. A few weeks ago, one of our clips from Enterprise took off. Today, Debs Boyd, Senator Katie Britt’s mother, asked me a particularly interesting question. I think you will enjoy my response. Watch it, share it, and tell me what you think. The full event is posted in the comments, along with a screenshot outlining how the program was structured.

    6 August 2026 · David Matthews for Congress · $400 – $499 · 70K+ impressions · Promotional · Ad Library

  • I need your help tonight. Go through the comments on this post. I’ve put videos, graphics, and information there that you can share. Find the ones that make you think of someone specific, then send them directly. Your friends. Your family. Your coworkers. Your church members. Your lawn care provider. The guy who changed your oil six months ago and still texts you coupons. Whoever you know. This election is tomorrow, and far too many people still do not realize how important it is. Share thi

    10 August 2026 · David Matthews for Congress · $400 – $499 · 70K+ impressions · Informational · Ad Library

  • Vote for David in the August 11th Special Primary for Alabama's 2nd Congressional District. When is the last time you’ve seen a Congressional candidate fight like this? Watch the whole Geneva County speech on YouTube for more.

    30 June 2026 · David Matthews for Congress · $400 – $499 · 30K+ impressions · Promotional · Ad Library

  • Government waste, fraud, and abuse will never be stopped by career politicians who only know how to spend other people’s money. I am the only candidate in this race with real Executive Branch experience cutting costs, reducing bureaucracy, improving performance, and protecting the essential programs Americans rely on. This is not a campaign talking point. I have already done the work. I know where government fails. I know why it fails. And I know how to fix it. On August 11th, send someone t

    13 July 2026 · David Matthews for Congress · $300 – $399 · 50K+ impressions · Promotional · Ad Library

  • Not sure what my favorite part of this video is, maybe Mr. Horn's reaction on the far left. When I come with the questions, I will always have the receipts.

    19 July 2026 · David Matthews for Congress · $300 – $399 · 60K+ impressions · Promotional · Ad Library

  • Here’s a metric I think is worth looking at. My opponent has spent more than $1 million trying to win this primary. PACs and Super PACs have poured another $1 million-plus into trying to get him elected. I have spent less than $50,000. I also don’t have special interests spending millions of dollars to prop me up or make sure their candidate gets elected. And yet, here we are. His Facebook page was created in June 2012, when he was already serving in the Alabama Legislature. Mine was create

    10 August 2026 · David Matthews for Congress · $200 – $299 · 25K+ impressions · Attack · Ad Library

Pages that ran the ads

PageAdsSpend ($)
David Matthews for Congress102$8.8K

Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

David Matthews (House, Alabama 2): Facebook and Instagram ads in the 2026 midterms · Vipima