United States 2026 · Parties and candidates · House, Louisiana 3
Clay Higgins
Result: Won · 55.0% Unofficial count as of 6 November 2026.
Clay Higgins’s FEC committees ran 3 paid political ads on Facebook and Instagram from 1 page between 3 August 2026 and 26 October 2026. Meta reports $1.1–1.4K of spend. That makes Clay Higgins the 909th largest spender of the 1181 federal candidates with ads. Running for House, Louisiana 3. Party: Republicans.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
3
ads on 1 page
$1.2K
reported spend, range $1.1–1.4K
100%
of spend on federal races
$450
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$1.2K
3 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Captain Clay Higgins · $1.2K
- Federal races
- 100%
- Median spend per ad
- $450
- Attack ads, of text ads
- 0.0%
On Google and YouTubeSearch · YouTube · Display
$3–4K
2 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 5 November 2026
- Against Meta spend
- 2.8×
- Formats
- 2 video
- Impressions
- 275K–325K
- Targeting declared
- no age or gender
- States named
- Louisiana
- Last ad shown
- 5 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| CAPTAIN HIGGINS FOR CONGRESS | 2 | 2 video | LA | 23 Oct | 5 Nov | $3–4K |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.
Spend by week the ad started
Tone
Share of the 1 ads with text that our model classified. Attack ads name an opponent.
Topics
Spend by race: Federal 100%.
Spend by ad language: English 36%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| CAPTAIN HIGGINS FOR CONGRESS C00617662 | 3 | $1.2K |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Thank you Mr. President. #swampthevote
26 October 2026 · Captain Clay Higgins · $400 – $499 · 25K+ impressions · Ad Library
When the enemies of our country arrive inside the wire, I won't be trapped inside with them...
20 October 2026 · Captain Clay Higgins · $400 – $499 · 50K+ impressions · Promotional · Ad Library
This content was removed because it didn't follow our Advertising Standards.
3 August 2026 · Captain Clay Higgins · $300 – $399 · 20K+ impressions · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Captain Clay Higgins | 3 | $1.2K |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
Back to the United States report, both parties and every candidate or every advertiser.