United States 2026 · Parties and candidates · Senate, Michigan
Abdul El-Sayed
Result: Won · 52.5% Unofficial count as of 6 November 2026.
Abdul El-Sayed’s FEC committees ran 7,207 paid political ads on Facebook and Instagram from 1 page between 1 May 2026 and 26 October 2026. Meta reports $6.5–8.5M of spend. That makes Abdul El-Sayed the 2nd largest spender of the 1181 federal candidates with ads. Running for Senate, Michigan. Party: Democrats.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026.
7,207
ads on 1 page
$7.5M
reported spend, range $6.5–8.5M
90%
of spend on federal races
$50
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$7.5M
7,207 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Abdul El-Sayed · $7.5M
- Federal races
- 90%
- Median spend per ad
- $50
- Attack ads, of text ads
- 47%
On Google and YouTubeSearch · YouTube · Display
$4.1–5M
280 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 4 November 2026
- Against Meta spend
- 0.6×
- Formats
- 278 video · 2 text
- Impressions
- 80.7M–93.6M
- Targeting declared
- age on 271 ads · gender on 271 ads
- States named
- Michigan, Indiana, Minnesota, Ohio, Wisconsin
- Last ad shown
- 4 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| ABDUL FOR US SENATE | 280 | 278 video · 2 text | MI, IN, MN +2 | 17 Apr | 4 Nov | $4.1–5M |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.
Spend by week the ad started
Tone
Share of the 5,498 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Mike Rogers$749.3K
- AIPAC$326K
- MAGA Republicans$284.9K
- MAGA Republican$40.4K
- Elon Musk, Mike Rogers and his oligarch backers$32.9K
- Donald Trump$27.1K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 90%, State 9.5%.
Spend by ad language: English 62%.
FEC committees
| FEC committee | Ads | Spend ($) |
|---|---|---|
| ABDUL FOR U.S. SENATE C00902668 | 7,207 | $7.5M |
The committees whose ads count for the candidate, as the FEC names them.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
🚨NEW POLL SHOWS US 1.4% BEHIND MIKE ROGERS! Winning this seat is possible, but we need your help. Pitch in $10 right now so we can keep building this campaign >>
9 September 2026 · Abdul El-Sayed · $150–175K · 1M+ impressions · Promotional · Ad Library
Hey, it’s Abdul. We’re in a tough spot right now, and we need your help. Trump’s handpicked candidate, Mike Rogers, has $51 million in Super PAC money backing him. I don’t take corporate PAC money – and I never will. But to compete with Rogers millions, I need your help. Can you chip in $5 right now to support our campaign to beat Mike Rogers?
17 August 2026 · Abdul El-Sayed · $150–175K · 1M+ impressions · Attack · Ad Library
Hey, it’s Abdul. Here are two things you need to know: 1️⃣ We’re nearly tied with MAGA extremist Mike Rogers in the polls. 2️⃣ We don’t take a single dime from corporate PACs or special interests. That means closing the gap and winning this race will come down to grassroots supporters like you stepping in and chipping in whatever you can, a few bucks at a time. Will you rush a donation to help us reach the Michiganders who will decide this race?
5 October 2026 · Abdul El-Sayed · $125–150K · 1M+ impressions · Promotional · Ad Library
Abdul here. I just signed off on airtime we can't pay for yet. Our campaign finance team recently talked through the cash we have now and how much airtime that can buy us. The truth is, it wasn’t enough, so I took a risk, because winning this November is that important. We need your help to close this budget gap. Can you chip in $10 or $15 right now?
25 September 2026 · Abdul El-Sayed · $100–125K · 1M+ impressions · Promotional · Ad Library
🚨 BREAKING: A new poll has Mike Rogers 2 points ahead of us. This is the second poll in the past few weeks that has us trailing. That's no coincidence. After MAGA Republicans reserved over $100 million in ads, this race became the most expensive in Michigan history. They’re throwing an unfathomable amount of cash at us to drown out our message, and clearly, it’s working. I’ve never taken a dime of corporate PAC money, so there’s no big check coming to bail us out. There’s only you. Will yo
16 October 2026 · Abdul El-Sayed · $80–90K · 1M+ impressions · Attack · Ad Library
Can I count on you to chip in $5 right now? Every single dollar matters in this final stretch. I don’t take corporate PAC money, so this campaign is powered solely by grassroots donors like you. Let’s show them that the power of the people is greater than the people in power.
25 June 2026 · Abdul El-Sayed · $80–90K · 1M+ impressions · Promotional · Ad Library
Pages that ran the ads
| Page | Ads | Spend ($) |
|---|---|---|
| Abdul El-Sayed | 7,207 | $7.5M |
Each name opens the page’s Vipima page, with its own figures and its link to Meta’s Ad Library.
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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