United States 2026 · Every advertiser
Wisconsin Principles PAC
This page ran 7 paid political ads on Facebook and Instagram between 23 October 2026 and 26 October 2026. Meta reports $2.7–3.4K of spend, which makes it the 8,425th largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend was on the Republicans’ side. Race: Federal.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
On the FEC record
WISCONSIN PRINCIPLES PAC, a super PAC (independent expenditures only). FEC committee C00874669 ↗
A registered committee with no independent expenditures and no party on its registration: the FEC record does not place it, and the side above is our model’s reading of the ads.
7
ads
$3K
reported spend, range $2.7–3.4K
100%
of spend on federal races
$450
median spend per ad
Meta and Google side by side
On MetaFacebook · Instagram
$3K
7 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026
- Largest page
- Wisconsin Principles PAC · $3K
- Federal races
- 100%
- Median spend per ad
- $450
- Attack ads, of text ads
- 100%
On Google and YouTubeSearch · YouTube · Display
$11.1–13.2K
5 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 3 November 2026
- Against Meta spend
- 4×
- Formats
- 5 video
- Impressions
- 147K–173K
- Targeting declared
- age on 5 ads · gender on 5 ads
- States named
- Wisconsin
- Last ad shown
- 3 Nov
Google advertiser accounts
| Advertiser | Ads | Formats | States | First ad | Last ad | Spend |
|---|---|---|---|---|---|---|
| Wisconsin Principles PAC | 5 | 5 video | WI | 20 Oct | 3 Nov | $11.1–13.2K |
Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.
Spend by week the ad started
Tone
Share of the 7 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- John Kroll$3K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 100%.
Spend by ad language: English 100%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Stop John Kroll and his socialist allies from putting families at risk! Get out and vote to stop John Kroll on Nov. 3rd!
26 October 2026 · Wisconsin Principles PAC · $800 – $899 · 70K+ impressions · Attack · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
Back to the United States report, both parties and every candidate or every advertiser.