United States 2026 · Every advertiser
Tom Steyer
This page ran 796 paid political ads on Facebook and Instagram between 1 May 2026 and 2 June 2026. Meta reports $1.4–1.8M of spend, which makes it the 39th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by Steyer for Governor 2026.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
796
ads
$1.6M
reported spend, range $1.4–1.8M
0.0%
of spend on federal races
$450
median spend per ad
Spend by week the ad started
Tone
Share of the 459 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Xavier Becerra$74K
- Big Oil$43K
- Donald Trump$24.1K
- a MAGA extremist and a career politician funded by Chevron and Meta$18.4K
- corporate interests$16.8K
- corporations$4.1K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: State 100%.
Spend by ad language: English 49%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Billionaires like me should pay more in taxes.
13 May 2026 · Tom Steyer · $50–60K · 1M+ impressions · Promotional · Ad Library
I’m the only candidate that will vote for the billionaire tax if it’s on the ballot.
13 May 2026 · Tom Steyer · $35–40K · 1M+ impressions · Promotional · Ad Library
Big Oil is holding California hostage, manufacturing supply shortages and rigging gas prices at the expense of working families. The proof is in the numbers. According to the California Energy Commission, 90% of our state's refining capacity is controlled by four corporations engaged in a seemingly coordinated scheme to impose a "Mystery Gas Surcharge" on Californians, who pay more for gas than any other state. Adding insult to injury, Big Oil spent $445 million on the last presidential electi
5 May 2026 · Tom Steyer · $15–20K · 1M+ impressions · Attack · Ad Library
The latest numbers validate what we’re seeing on the ground: This race is close, and we have momentum. The corporate interests ripping you off know it, too — and that’s why they’re spending tens of millions to stop us. Don’t let them. Vote by June 2 to bring it home.
28 May 2026 · Tom Steyer · $10–15K · 1M+ impressions · Attack · Ad Library
This race has come down to 3 candidates for 2 spots. My opponents are a MAGA extremist and a career politician funded by Chevron and Meta. I’m the only one who will take on corporations to drive down costs.
27 May 2026 · Tom Steyer · $10–15K · 1M+ impressions · Attack · Ad Library
22 years ago I had a wake up call. Since then, I have been working for rehabilitative justice and trying to do the right thing.
12 May 2026 · Tom Steyer · $10–15K · 700K+ impressions · Promotional · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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