United States 2026 · Every advertiser

Tom HQ

This page ran 34 paid political ads on Facebook and Instagram between 11 May 2026 and 31 May 2026. Meta reports $24.7–31.7K of spend, which makes it the 2,021st largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by Steyer for Governor 2026.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

34

ads

$28.2K

reported spend, range $24.7–31.7K

0.0%

of spend on federal races

$900

median spend per ad

Spend by week the ad started

1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Promotional
100%

Share of the 3 ads with text that our model classified. Attack ads name an opponent.

Topics

Economy & cost of living
100%

Spend by race: State 100%.

Spend by ad language: English 3.7%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • This is the choice 🗣️

    21 May 2026 · Tom HQ · $2–2.5K · 80K+ impressions · Ad Library

  • 🔥 🔥 🔥

    29 May 2026 · Tom HQ · $1.5–2K · 150K+ impressions · Ad Library

  • Clocked.

    15 May 2026 · Tom HQ · $1.5–2K · 200K+ impressions · Ad Library

  • Spot the difference

    15 May 2026 · Tom HQ · $1.5–2K · 175K+ impressions · Ad Library

  • 😇

    15 May 2026 · Tom HQ · $1.5–2K · 175K+ impressions · Ad Library

  • 🤨

    13 May 2026 · Tom HQ · $1.5–2K · 250K+ impressions · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Tom HQ: political ads on Facebook and Instagram before the 2026 US midterms · Vipima