United States 2026 · Every advertiser

Sierra Club

This page ran 794 paid political ads on Facebook and Instagram between 1 May 2026 and 23 October 2026. Meta reports $274.9–393.2K of spend, which makes it the 219th largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend was on the Democrats’ side. Race: No specific race. Paid for by SIERRA CLUB.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

794

ads

$334.1K

reported spend, range $274.9–393.2K

6.7%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

4 May
1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
72%
Promotional
9.2%
Informational
19%

Share of the 742 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Donald Trump$147.3K
  • Tom Tiffany$22.3K
  • The Trump administration$15.3K
  • Trump administration$6.5K
  • Ameren$5K
  • We Energies$4.9K

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Infrastructure & energy
99%
Corruption & governance
33%
Economy & cost of living
25%
Health
6.1%
Electoral process & turnout
3.4%
Jobs & youth
3.0%
Security, crime & immigration
1.1%
Rallies & events
0.5%

Spend by race: Federal 6.7%, State 5.7%, Ballot measures 0.6%, Local 0.1%, No specific race 87%.

Spend by ad language: English 93%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • BREAKING: The Sierra Club just sued Trump for virtually eliminating Bears Ears and Grand Staircase-Escalante national monuments. This is one of the largest rollbacks of public land protections in American history. It's all part of Trump's coordinated attack on public lands, and it's illegal. We're fighting back in federal court to defend these magnificent landscapes. The threat is urgent. Within a day of cutting these protections, mining companies had already filed claims on the land. This revea

    2 September 2026 · Sierra Club · $9–10K · 300K+ impressions · Attack · Ad Library

  • Trump just paid $1.22 billion to kill an offshore wind project that would produce clean, affordable energy. Why? To pad the pockets of the fossil fuel billionaires who got him elected. Tell your representatives: this is not a trade that families are willing to make.

    10 September 2026 · Sierra Club · $8–9K · 400K+ impressions · Attack · Ad Library

  • Wisconsin can do the math. Since 2020, Tom Tiffany has voted against Wisconsin's environment a whopping 152 times.

    11 September 2026 · Sierra Club · $5–6K · 400K+ impressions · Attack · Ad Library

  • Public lands are shared by all of us. But that hasn't stopped Trump from trying to sell them out, piece by piece, to the highest bidder. The corporate interests and billionaires he's lining the pockets of don't see sacred monuments and cherished forests, only oil fields, lumber yards, and mining sites. But we see a future where these irreplaceable lands stay protected: for our ability to connect with nature, for wildlife to roam, and for generations to come. We see Bears Ears and Grand Staircas

    10 September 2026 · Sierra Club · $5–6K · 250K+ impressions · Attack · Ad Library

  • Public lands are shared by us all. But that hasn't stopped Trump from trying to sell them out, piece by piece, through sweetheart deals to corporations and his ultrawealthy supporters. These private interests don't see cherished forests and sacred monuments, only oil fields, lumber yards, mining sites, or yet another real estate venture. Add your name and join the chorus of people standing up to keep public lands public

    10 September 2026 · Sierra Club · $4.5–5K · 200K+ impressions · Attack · Ad Library

  • Rep. Natalie Price has co-sponsored bills to: ✅ Hold corporate polluters responsible for the contamination they create ✅ Reduce the political influence of monopoly utilities ✅ Hold utility companies accountable to their customers for unreliable service

    15 July 2026 · Sierra Club · $4–4.5K · 90K+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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