United States 2026 · Every advertiser

Sally Lieber

This page ran 46 paid political ads on Facebook and Instagram between 20 May 2026 and 27 October 2026. Meta reports $8.2–12.8K of spend, which makes it the 4,117th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by Sally Lieber for State Board of Equalization 2026.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

46

ads

$10.5K

reported spend, range $8.2–12.8K

0.0%

of spend on federal races

$150

median spend per ad

Spend by week the ad started

1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Promotional
100%

Share of the 14 ads with text that our model classified. Attack ads name an opponent.

Topics

Candidate profile
100%
Infrastructure & energy
7.1%
Health
7.1%
Electoral process & turnout
7.1%

Spend by race: State 100%.

Spend by ad language: English 31%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • THANK YOU for your support of my re-election, California Environmental Voters! 💚

    13 October 2026 · Sally Lieber · $600 – $699 · 60K+ impressions · Promotional · Ad Library

  • Thank you for your support of my re-election, Senator Alex Padilla!

    16 October 2026 · Sally Lieber · $500 – $599 · 40K+ impressions · Promotional · Ad Library

  • Thank you for your support of my re-election to the State Board of Equalization, Attorney General Rob Bonta.

    27 October 2026 · Sally Lieber · $200 – $299 · 15K+ impressions · Promotional · Ad Library

  • Thank you for your support of my re-election to the State Board of Equalization, Congressman Jimmy Panetta.

    27 October 2026 · Sally Lieber · $200 – $299 · 15K+ impressions · Promotional · Ad Library

  • Thank you for your support of my re-election to the State Board of Equalization, Congressman Mark DeSaulnier.

    27 October 2026 · Sally Lieber · $200 – $299 · 15K+ impressions · Promotional · Ad Library

  • Thank you for your support, Rob Bonta! 💚

    16 October 2026 · Sally Lieber · $100 – $199 · 6K+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Sally Lieber: political ads on Facebook and Instagram before the 2026 US midterms · Vipima