United States 2026 · Every advertiser
New Hampshire Senate Republicans
This page ran 226 paid political ads on Facebook and Instagram between 14 August 2026 and 26 October 2026. Meta reports $109–146.3K of spend, which makes it the 569th largest advertiser of the 24,034 pages in our data. Advertiser type: Party. Most of its spend was on the Republicans’ side. Race: State.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
226
ads
$127.6K
reported spend, range $109–146.3K
0.0%
of spend on federal races
$150
median spend per ad
Spend by week the ad started
Tone
Share of the 226 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Matt McLaughlin$22.7K
- Carryl Roy$20K
- Leonard Bell$19.3K
- Rebecca Harned$16.8K
- Bobbi Boudman$16.5K
- Dian McCarthy$10.8K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: State 100%, Local 0.1%.
Spend by ad language: English 100%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Leonard Bell talks affordability, but the groups backing him support an income tax, a sales tax, and more government spending. New Hampshire families already pay enough. Look at who’s backing Bell and what they stand for.
6 October 2026 · New Hampshire Senate Republicans · $7–8K · 500K+ impressions · Attack · Ad Library
Matt McLaughlin wants to radically transform New Hampshire with a 300% property tax hike, an end to the state's first-in-the-nation primary, and the dismantling of the New Hampshire Advantage.
13 October 2026 · New Hampshire Senate Republicans · $6–7K · 400K+ impressions · Attack · Ad Library
Bobbi Boudman wants to represent New Hampshire residents, but what has she said about them? Boudman has described white men as “patriarchal oppressors,” called New Hampshire men “vile,” and expressed difficulty adjusting to small-town life after moving from California.
13 October 2026 · New Hampshire Senate Republicans · $5–6K · 250K+ impressions · Attack · Ad Library
Dian McCarthy says she'll put New Hampshire first. But her record raises a different question: whose interests come first? A $35,000 San Francisco consulting contract despite a local $1 offer, reported personal ties, and a background in Washington lobbying. See the facts about Dian McCarthy.
13 October 2026 · New Hampshire Senate Republicans · $5–6K · 300K+ impressions · Attack · Ad Library
Carryl Roy says her school board record prepared her for the State Senate. That record includes higher Pre-K tuition, making DEI a strategic priority, and changing school policy language from “his” and “her” to “their.” Now she wants to bring that record to Concord. See it for yourself at TheRealCarrylRoy.com.
6 October 2026 · New Hampshire Senate Republicans · $5–6K · 300K+ impressions · Attack · Ad Library
A 300% property tax hike? That's just the beginning of Matt McLaughlin's proposed agenda. A new mileage tax. A statewide sales tax. And a push to replace gas-powered American cars with Chinese electric vehicles. That's McLaughlin's vision for New Hampshire.
13 October 2026 · New Hampshire Senate Republicans · $4.5–5K · 200K+ impressions · Attack · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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