United States 2026 · Every advertiser
New Chapter New Mexico
This page ran 29 paid political ads on Facebook and Instagram between 11 May 2026 and 11 October 2026. Meta reports $12.7–17.2K of spend, which makes it the 3,258th largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend was on the Democrats’ side. Race: State.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
29
ads
$14.9K
reported spend, range $12.7–17.2K
0.0%
of spend on federal races
$350
median spend per ad
Spend by week the ad started
Tone
Share of the 26 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Yanira Gurrola$2.9K
- Anita Gonzales$2.4K
- Diane Torres Velasquez$1.4K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: State 54%, No specific race 46%.
Spend by ad language: English 90%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Are you going to vote in this Primary Election?
22 May 2026 · New Chapter New Mexico · $2–2.5K · 500K+ impressions · Informational · Ad Library
New Mexico is ready to turn the page. Follow New Chapter New Mexico for a commonsense movement focused on working families, good jobs, local businesses, and leaders who deliver results.
22 May 2026 · New Chapter New Mexico · $1–1.5K · 80K+ impressions · Promotional · Ad Library
Yanira Gurrola voted against literacy reforms, kept violent criminals on our streets, and voted to give herself a $68,000 raise. Marsella Duarte Serna is a progressive educator ready to deliver real results for New Mexico families.
12 May 2026 · New Chapter New Mexico · $1–1.5K · 60K+ impressions · Attack · Ad Library
Ambrose Castellanos is a no-BS Democrat who'll lower costs, fix healthcare, protect public schools, and fight for workers. Anita Gonzales? She's in it for herself.
12 May 2026 · New Chapter New Mexico · $1–1.5K · 70K+ impressions · Attack · Ad Library
Every woman deserves to feel safe, supported, and respected in her community. New Chapter New Mexico is bringing people together around practical solutions that help families thrive.
21 May 2026 · New Chapter New Mexico · $800 – $899 · 35K+ impressions · Promotional · Ad Library
👀So... you in?
22 May 2026 · New Chapter New Mexico · $700 – $799 · 150K+ impressions · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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