United States 2026 · Every advertiser

Mike Van Someren

This page ran 64 paid political ads on Facebook and Instagram between 2 June 2026 and 26 October 2026. Meta reports $12.5–21.6K of spend, which makes it the 2,938th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

64

ads

$17.1K

reported spend, range $12.5–21.6K

1.2%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
37%
Promotional
34%
Informational
27%
Defensive
1.6%

Share of the 62 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Chris Kapenga$4.3K
  • our politicians$2.7K
  • Kapenga$150
  • Sen. Kapenga$99
  • The Senator$99
  • my opponent$99

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Economy & cost of living
58%
Corruption & governance
23%
Infrastructure & energy
16%
Candidate profile
9.7%
Rallies & events
9.7%
Education
8.1%
Other
8.1%
Health
4.8%

Spend by race: Federal 1.2%, State 81%, Local 0.9%, No specific race 17%.

Spend by ad language: English 86%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • What the hell?! There may not be much the state can do but there is something we the voters can do when our politicians show absolutely NO INTEREST in working for us anymore! #wisconsin #waukeshacounty #gasprices #wtf #affordability

    17 September 2026 · Mike Van Someren · $2–2.5K · 250K+ impressions · Attack · Ad Library

  • We need to recognize the difference of type of wealth not just the amount of wealth. #rich #taxes #business

    13 July 2026 · Mike Van Someren · $1.5–2K · 250K+ impressions · Informational · Ad Library

  • For State Senate

    26 August 2026 · Mike Van Someren · $1.5–2K · 100K+ impressions · Ad Library

  • We’re in an affordability crisis and there’s no accountability. Chris Kapenga had the opportunity to deliver middle-class relief. He voted against Republicans to block it, and, instead, gave billions of tax giveaways to data centers. It’s time for new leadership that truly represents our Wisconsin values, and Mike Van Someren is up for the task.

    14 August 2026 · Mike Van Someren · $1.5–2K · 80K+ impressions · Attack · Ad Library

  • Affordability matters! #Wisconsin #oconomowoc #WaukeshaCounty #affordability

    2 October 2026 · Mike Van Someren · $1–1.5K · 70K+ impressions · Informational · Ad Library

  • You've probably already heard the news, but you know what? It doesn't change anything for me. I'm committed to winning this seat and doing the work I've talked about throughout this campaign: raising wages, making life more affordable, making government more transparent and holding everyone in public office accountable, including myself. Chris Kapenga’s decision to campaign for another taxpayer funded office while he is still asking voters to reelect him to the State Senate raises serious ques

    15 July 2026 · Mike Van Someren · $300 – $399 · 15K+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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