United States 2026 · Every advertiser

Matt McLaughlin for State Senate

This page ran 33 paid political ads on Facebook and Instagram between 26 May 2026 and 29 August 2026. Meta reports $3.7–7.4K of spend, which makes it the 6,154th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by McLaughlin Committee.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

33

ads

$5.5K

reported spend, range $3.7–7.4K

0.0%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
3.1%
Promotional
97%

Share of the 32 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Mass General Brigham$50

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Candidate profile
84%
Economy & cost of living
63%
Rallies & events
16%
Jobs & youth
9.4%
Corruption & governance
3.1%
Social protection
3.1%

Spend by race: State 99%, No specific race 0.9%.

Spend by ad language: English 99%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Check out my new video: Afford to Dream. I am the working-class candidate fighting to make Massachusetts affordable for everyone.

    26 May 2026 · Matt McLaughlin for State Senate · $1–1.5K · 100K+ impressions · Promotional · Ad Library

  • Real people. Real reasons. Real momentum. Hear directly from voters across the district about why they’re supporting Matt McLaughlin for State Senate.

    27 July 2026 · Matt McLaughlin for State Senate · $500 – $599 · 90K+ impressions · Promotional · Ad Library

  • The affordability crisis is personal to me. It’s about my family, my friends and the future of our community. You will not find another elected official more invested in ensuring everyone in Massachusetts can Afford to Dream.

    15 August 2026 · Matt McLaughlin for State Senate · $400 – $499 · 100K+ impressions · Promotional · Ad Library

  • Somerville City Councilor. Iraq War Veteran. Working-Class Candidate.

    23 August 2026 · Matt McLaughlin for State Senate · $300 – $399 · 60K+ impressions · Promotional · Ad Library

  • LOCAL POLITICIAN CALLS OUT MATT DAMON FOR ENDORSEMENT! Matt McLaughlin is running for the State Senate to make Massachusetts a more affordable place for all. Like Will Hunting, he mopped floors at MIT. Later, he fought in the Army, graduated from Harvard, and served as a Somerville City Councilor. Now he is running for the State Senate, and needs your help. Join the movement today: share this post, follow, or donate at the link in bio! @matt_damon_official @matt.damon.official.page @mattdamont

    25 July 2026 · Matt McLaughlin for State Senate · $300 – $399 · 60K+ impressions · Promotional · Ad Library

  • Tonight! Jimmy Tingle's Midterm Madness featuring Matt McLaughlin. Join us at 7pm on Zoom to tune in to a live interview, Q&A, and film screening. Tickets are free and linked in bio. We hope to see you there! #Somerville #Medford #Cambridge #Winchester #Massachusetts #StateSenate

    13 August 2026 · Matt McLaughlin for State Senate · $0 – $99 · 1K+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Matt McLaughlin for State Senate: political ads on Facebook and Instagram before the 2026 US midterms · Vipima