United States 2026 · Every advertiser

Greg Abbott

This page ran 66 paid political ads on Facebook and Instagram between 28 June 2026 and 26 October 2026. Meta reports $493.8–611.5K of spend, which makes it the 145th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Republicans’ side. Race: State. Paid for by Texans for Greg Abbott.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

66

ads

$552.7K

reported spend, range $493.8–611.5K

0.0%

of spend on federal races

$350

median spend per ad

Spend by week the ad started

6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
53%
Promotional
44%
Informational
3.0%

Share of the 66 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Gina Hinojosa$512.2K
  • Gina$27K
  • Democrats$3.6K
  • Talarico$1.1K
  • the media, Hollywood, and James Talarico$199
  • The Left$99

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Electoral process & turnout
41%
Economy & cost of living
24%
Education
15%
Candidate profile
15%
Other
15%
Security, crime & immigration
7.6%
Health
3.0%

Spend by race: State 100%.

Spend by ad language: English 100%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Gina Hinojosa peddles higher taxes. High Tax Hinojosa voted 40 times for higher property taxes and thinks Texas is MISSING a state income tax.

    20 October 2026 · Greg Abbott · $200–250K · 1M+ impressions · Attack · Ad Library

  • Governor Abbott: Protecting Parental Rights Governor Abbott puts students and parents first. Gina Hinojosa voted to keep parents in the dark. Gina’s dangerous for Texas.

    26 October 2026 · Greg Abbott · $100–125K · 1M+ impressions · Attack · Ad Library

  • Gina Hinojosa puts the lives of criminal over Texans. That’s why Texans trust Governor Abbott to lead on public safety. Choose a safer Texas. Choose Governor Abbott.

    26 October 2026 · Greg Abbott · $45–50K · 1M+ impressions · Attack · Ad Library

  • Gina Hinojosa brings more taxes, less Texas. Texans are sticking with Governor Abbott instead of embracing Hinojosa’s socialist ideals. Keep Texas, Texas.

    26 October 2026 · Greg Abbott · $40–45K · 1M+ impressions · Attack · Ad Library

  • Gina voted 40 times to raise property taxes. Gov. Abbott slashed them, returned $100B & is giving Texans power to stop hikes.

    24 September 2026 · Greg Abbott · $15–20K · 1M+ impressions · Attack · Ad Library

  • Gina supports tax-payer funded sex changes for kids, prosecuting parents for misgendering their children, and boys in girls' sports.

    8 October 2026 · Greg Abbott · $10–15K · 800K+ impressions · Attack · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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