United States 2026 · Every advertiser
Deb Haaland
This page ran 309 paid political ads on Facebook and Instagram between 1 May 2026 and 26 October 2026. Meta reports $555.5–714.7K of spend, which makes it the 115th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by Deb for New Mexico.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
309
ads
$635.1K
reported spend, range $555.5–714.7K
0.0%
of spend on federal races
$250
median spend per ad
Spend by week the ad started
Tone
Share of the 282 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Donald Trump$43.4K
- MAGA donors$26.6K
- My opponent$9.5K
- corporate polluters and Donald Trump$999
- Donald Trump and his MAGA minions$899
- Republicans$50
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: State 100%.
Spend by ad language: English 79%, Spanish 1.6%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
An urgent update from Deb Haaland:
27 July 2026 · Deb Haaland · $50–60K · 1M+ impressions · Ad Library
Deb has spent her entire career fighting for New Mexicans. She'll keep on doing it as Governor." - President Barack Obama. Vote Deb Haaland for Governor on or before November 3rd.
20 October 2026 · Deb Haaland · $30–35K · 800K+ impressions · Promotional · Ad Library
Is there ANYTHING we can say to convince you to donate ANY amount to help Deb win the New Mexico governor's race? What if we told you that our campaign is operating with fewer resources than we need to compete in one of the largest states in the country? What if we told you that Democratic governors are essential to serve as a backstop when the federal government abuses its resources and undermines civil liberties? And what if I told you that national Republicans are already eyeing this race
18 September 2026 · Deb Haaland · $20–25K · 400K+ impressions · Promotional · Ad Library
Deb Haaland needs your support so she can become the next Governor of New Mexico and build a better future for working families. Will you make a donation now?
18 June 2026 · Deb Haaland · $20–25K · 600K+ impressions · Promotional · Ad Library
Donald Trump wants to open our sacred lands to irresponsible mining and drilling. As Governor, I will stand up to Trump and fiercely defend New Mexico’s land, water, and sacred places. But I can’t win this race or protect New Mexico alone. Chip in $5 today!
20 August 2026 · Deb Haaland · $15–20K · 400K+ impressions · Attack · Ad Library
Deb will fight for better schools and brighter futures. Vote Deb Haaland for Governor on or before November 3rd.
12 October 2026 · Deb Haaland · $15–20K · 1M+ impressions · Promotional · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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