United States 2026 · Every advertiser

Chris Kluwe for State Assembly 2026

This page ran 30 paid political ads on Facebook and Instagram between 22 May 2026 and 24 October 2026. Meta reports $64.3–79.2K of spend, which makes it the 943rd largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Democrats’ side. Race: State. Paid for by Chris Kluwe for Assembly 2026.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

30

ads

$71.7K

reported spend, range $64.3–79.2K

0.0%

of spend on federal races

$1.5K

median spend per ad

Spend by week the ad started

1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
43%
Promotional
57%

Share of the 30 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Gracey Van Der Mark$18.6K
  • my far-right opponent$850
  • Gracey van Der Mark$50

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Economy & cost of living
70%
Education
63%
Candidate profile
60%
Corruption & governance
43%

Spend by race: State 100%.

Spend by ad language: English 100%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • 1 year ago, I was arrested. I'm Chris Kluwe, a former NFL player, writer, and longtime activist. I'm running for California's 72nd Assembly district because we need leaders who will risk arrest to stand up for our communities, not just write strongly worded letters. When the Huntington Beach City Council decided to celebrate the 50th anniversary of our library with a plaque that included the phrase "Making America Great Again" I knew I had to say something. And what I said was, "MAGA is ex

    22 May 2026 · Chris Kluwe for State Assembly 2026 · $20–25K · 200K+ impressions · Promotional · Ad Library

  • A different kind of candidate for Assembly. Chris Kluwe will totally kick the special interests’ butt. Not a politician. A small businessman. Father. Former pro football player. He’ll take on both parties to do what’s right. The lobbyists and special interests won’t know how to handle Kluwe’s fight to lower our costs. Improve education in every zip code. And get homeless off the streets into housing or addiction care. Let’s send someone to Sacramento with some common sense. Chris

    16 September 2026 · Chris Kluwe for State Assembly 2026 · $6–7K · 500K+ impressions · Promotional · Ad Library

  • We learned Gracey Van Der Mark attends protests with neo-Nazis. Wrote that “colored people” are controlled by “elderly Jewish people,” and shared antisemitic videos online. Gracey Van Der Mark is busy pushing her extreme, racist agenda.

    16 October 2026 · Chris Kluwe for State Assembly 2026 · $5–6K · 350K+ impressions · Attack · Ad Library

  • I'm a former NFL player, writer, and longtime activist with big news: my campaign for CA's 72nd Assembly District just made the New York Times. They talked about my arrest for protesting the Huntington Beach City Council's “MAGA” stunt. and my years advocating for marriage equality when I played for the Vikings. And if you don't have a New York Times subscription, let me summarize my message of this campaign for you: "We’re all on the same team." I'm running for Assembly to solve the comm

    22 May 2026 · Chris Kluwe for State Assembly 2026 · $3–3.5K · 45K+ impressions · Promotional · Ad Library

  • First, we learned Gracey Van Der Mark attends protests with neo-Nazis. Now, we’re learning about Van Der Mark’s pattern of government overreach, trying to ban books from local libraries. Gracey Van Der Mark is busy pushing her extreme, racist agenda.

    24 October 2026 · Chris Kluwe for State Assembly 2026 · $2.5–3K · 150K+ impressions · Attack · Ad Library

  • When our families need relief from high cost, Gracey Van Der Mark priority is bigotry and division, she even wrote that "colored people" are controlled by "elderly Jewish people.” It’s true. She keeps racist videos on her phone and appears with violent extremist groups. Gracey Van Der Mark is just too extreme.

    24 October 2026 · Chris Kluwe for State Assembly 2026 · $1.5–2K · 90K+ impressions · Attack · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Chris Kluwe for State Assembly 2026: political ads on Facebook and Instagram before the 2026 US midterms · Vipima