United States 2026 · Every advertiser
Bobby Charles
This page ran 355 paid political ads on Facebook and Instagram between 4 May 2026 and 27 October 2026. Meta reports $77–119.3K of spend, which makes it the 705th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend was on the Republicans’ side. Race: State. Paid for by Bobby Charles for Maine Governor Campaign Committee.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
355
ads
$98.2K
reported spend, range $77–119.3K
0.0%
of spend on federal races
$150
median spend per ad
Spend by week the ad started
Tone
Share of the 332 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Hannah Pingree$16.2K
- Mills-Pingree$11K
- Mills-Pingreee$2.9K
- the establishment$1.4K
- Jonathan Bush$1.4K
- Augusta Democrats$1.3K
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: State 100%.
Spend by ad language: English 93%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
STOP MILLS-PINGREE CORRUPTION: I spent my career in Naval Intelligence and federal investigations following the facts, following the money, and holding powerful people accountable. Now I’m bringing that fight home to Maine to end the Mills-Pingree era of corruption.
26 September 2026 · Bobby Charles · $4–4.5K · 350K+ impressions · Attack · Ad Library
🚨EMERGENCY DONATION NEEDED: We can win this race, but only if you act now. Victory is within single digits, but Hannah Pingree is drowning the state in out-of-state special interest money. Rush a donation to my campaign right now to fight back.
20 October 2026 · Bobby Charles · $3–3.5K · 100K+ impressions · Attack · Ad Library
Mills + Pingree: Augusta’s Bad Apples
26 September 2026 · Bobby Charles · $2–2.5K · 250K+ impressions · Ad Library
Never-Trumper Jonathan Bush is teaming up with Democrat mega-donor Sumir Chadha (who funded Kamala Harris & Biden) to flood Maine with deepfake ads lying about my record. Don't buy the lies. Vote early, and let's win this for Maine!
29 May 2026 · Bobby Charles · $2–2.5K · 150K+ impressions · Defensive · Ad Library
HANNAH, WHO GOT PAID?: Hannah Pingree approved a taxpayer-funded grant for a group using her husband to make climate films. Then, a nonprofit she led secured $840,000 in state funds. Pingree's husband worked for them, too. Did the Pingree family get paid? Mainers deserve an answer.
1 October 2026 · Bobby Charles · $1.5–2K · 150K+ impressions · Attack · Ad Library
I drive a 2015 car with over 269,000 miles on it. My car may be old but it still runs better than Augusta! As Governor I’ll cut your taxes and investigate the corruption in our state.
14 September 2026 · Bobby Charles · $1.5–2K · 250K+ impressions · Promotional · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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