Israel 2026 · Every advertiser

What's new?מה חדש?

This page ran 814 paid political ads on Facebook and Instagram between 24 September 2026 and 22 October 2026. Meta reports ⁦₪68–153K⁩ of spend, which makes it the 88th largest advertiser of the 1575 pages in our data. Advertiser type: Media.

Data from the Meta Ad Library, pulled 31 October 2026. Election on 27 October 2026. · Every ad of this page in Meta’s Ad Library ↗

814

ads

₪110.5K

reported spend, range ⁦₪68–153K⁩

100%

of spend after the Knesset dissolved on 17 July

₪49.5

median spend per ad

Spend by week the ad started

5 Oct

Tone

Attack
76%
Promotional
3.7%
Informational
20%

Share of the 649 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Bibiביבי175
  • Ben Gvirבן גביר87
  • Likudהליכוד53
  • Likudליכוד51

Targets as the ads name them, so "Bibi" and "Netanyahu" count separately.

Topics

Electoral process & turnout
53%
Security & rule of law
36%
Candidate profile
5.4%
Other
4.8%
Corruption & governance
3.9%
Economy & cost of living
0.5%

Spend by ad language: Hebrew 82%.

The costliest ads

The highest-spend ad of each distinct text. English translations are machine-made; the original is shown beneath.

  • He voted for Ben-Gvir four years ago. His treatment of the hostages broke him.

    הצביע בן גביר לפני ארבע שנים. היחס שלו לחטופים שבר אותו

    14 October 2026 · מה חדש? · ⁦~₪4K⁩ · 250K+ impressions · Attack · Ad Library

  • How long have you been voting for Bibi? All these years. And now? It’s not the same.

    כמה זמן אתה מצביע ביבי? כל השנים. ועכשיו? לא אותו דבר.

    14 October 2026 · מה חדש? · ⁦~₪4K⁩ · 175K+ impressions · Attack · Ad Library

  • Bibi destroyed the country, brother

    ביבי הרס את המדינה אחי

    14 October 2026 · מה חדש? · ⁦~₪3K⁩ · 200K+ impressions · Ad Library

  • She did not vote at all in the previous election. This time: "I think Lapid."

    בבחירות הקודמות לא הצביעה בכלל. הפעם: ״נראה לי לפיד״

    18 October 2026 · מה חדש? · ⁦~₪1K⁩ · 70K+ impressions · Informational · Ad Library

  • Yesterday there was no show, today there is a show. What is this normalization?

    אתמול לא הייתה הופעה, היום יש הופעה. מה זה הנרמול הזה?

    8 October 2026 · מה חדש? · ⁦~₪1K⁩ · 80K+ impressions · Attack · Ad Library

  • She voted for Bibi, right-wing through and through, and is considering not voting at all

    הצביעה ביבי, ימנית עד הסוף, ושוקלת לא להצביע בכלל

    18 October 2026 · מה חדש? · ⁦₪900 – ₪999⁩ · 70K+ impressions · Attack · Ad Library

Figures cover domestic political ads paid in shekels, from 1 October 2025. Spend is the sum of Meta's range midpoints; impressions above one million are reported as "1M+", so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend.

Back to the Israel report, all parties and candidates or every advertiser.

What's new?: political ads on Facebook and Instagram before Israel’s 2026 election · Vipima