Israel Choosesישראל בוחרת

This page ran 681 paid political ads on Facebook and Instagram between 20 October 2025 and 26 October 2026. Meta reports ⁦₪153–234K⁩ of spend, which makes it the 55th largest advertiser of the 1575 pages in our data. Advertiser type: Party.

Data from the Meta Ad Library, pulled 31 October 2026. Election on 27 October 2026. · Every ad of this page in Meta’s Ad Library ↗

681

ads

₪193.7K

reported spend, range ⁦₪153–234K⁩

70%

of spend after the Knesset dissolved on 17 July

₪49.5

median spend per ad

Spend by week the ad started

3 Nov

1 Dec

5 Jan

2 Feb

2 Mar

6 Apr

4 May

1 Jun

6 Jul

Knesset dissolves, 17 Jul

3 Aug

7 Sep

5 Oct

Tone

Attack

2.4%

Promotional

72%

Informational

25%

Share of the 247 ads with text that our model classified. Attack ads name an opponent.

Most attacked

Ofer Winterעופר וינטר2
Netanyahuנתניהו2

Targets as the ads name them, so "Bibi" and "Netanyahu" count separately.

Topics

Electoral process & turnout

96%

Candidate profile

2.0%

Security & rule of law

1.6%

Education

0.8%

Economy & cost of living

0.8%

Spend by ad language: Hebrew 27%.

The costliest ads

The highest-spend ad of each distinct text. English translations are machine-made; the original is shown beneath.

Everyone speaks in the public’s name. Now the public speaks for itself. Join the big Israeli survey.
כולם מדברים בשם הציבור. עכשיו הציבור מדבר בעצמו. הצטרפו לסקר הישראלי הגדול.
28 August 2026 · ישראל בוחרת · ⁦~₪5K⁩ · 175K+ impressions · Promotional · Ad Library
What do you think?
מה דעתכם?
14 October 2026 · ישראל בוחרת · ⁦~₪4K⁩ · 100K+ impressions · Ad Library
Answer and make an impact! - https://bit.ly/4wuqPhU
ענו והשפיעו! - https://bit.ly/4wuqPhU
16 August 2026 · ישראל בוחרת · ⁦~₪4K⁩ · 150K+ impressions · Ad Library
Answer and make an impact! - https://bit.ly/4wXCt61
ענו והשפיעו! - https://bit.ly/4wXCt61
16 August 2026 · ישראל בוחרת · ⁦~₪4K⁩ · 125K+ impressions · Ad Library
What do you think? Who will manage to sweep the country?
מה דעתכם? מי תצליח לסחוף את המדינה?
14 October 2026 · ישראל בוחרת · ⁦~₪3K⁩ · 60K+ impressions · Ad Library
Do you think Israel’s economy is going to become isolated?
אתם חושבים שכלכלת ישראל הולכת להיות מבודדת?
24 October 2026 · ישראל בוחרת · ⁦~₪3K⁩ · 175K+ impressions · Informational · Ad Library

Figures cover domestic political ads paid in shekels, from 1 October 2025. Spend is the sum of Meta's range midpoints; impressions above one million are reported as "1M+", so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend.

Back to the Israel report, all parties and candidates or every advertiser.