Bosnia and Herzegovina 2026 · Parties and candidates · HDZ BiH

HDZ BiH (Croatian Democratic Union of BiH)

HDZ BiH (Croatian Democratic Union of BiH) ran 177 paid political ads on Facebook and Instagram across 5 pages, its candidates' pages included, between 23 October 2025 and 2 October 2026. Meta reports $3–20.5K of spend. That makes it the 15th largest spender of the 30 parties we track. HDZ BiH won 4 seats in the state House, 15 in the Federation House and 0 in the RS National Assembly.

Data from the Meta Ad Library, pulled 31 October 2026. Election on 4 October 2026.

177

ads on 5 pages

$11.8K

reported spend, range $3–20.5K

97%

of spend in the official campaign, 4 Sep to 4 Oct

$50

median spend per ad

Spend by week the ad started

3 Nov
1 Dec
5 Jan
2 Feb
2 Mar
6 Apr
4 May
1 Jun
6 Jul
3 Aug
 Campaign opens, 4 Sep
7 Sep

Tone

Attack
3.2%
Promotional
87%
Informational
10%

Share of the 157 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Čapljina Independent PartyČapljinska neovisna stranka1

Targets as the ads name them, so a party and its leader count separately.

Topics

Corruption & governance
39%
Candidate profile
25%
Economy & cost of living
24%
Infrastructure
22%
Jobs & youth
22%
Security & rule of law
13%
Electoral process & turnout
8.9%
Social protection
8.3%

Spend by script: Latin script 92%.

Candidates' pages

NameAdsSpend (USD)
Darijana Filipović88$6.4K
Marija Buhač19$1.2K

Pages of the party's candidates, counted in the party's figures above.

The costliest ads

The highest-spend ad of each distinct text. English translations are machine-made; the original is shown beneath.

  • Go out and vote on Sunday, and choose HDZ BiH!

    U nedjelju izađi na izbore i biraj HDZ BiH!

    28 September 2026 · HDZ Bosne i Hercegovine · $600 – $699 · 1M+ impressions · Promotional · Ad Library

  • Go out and vote on Sunday, and choose a stable future for Bosnia and Herzegovina!

    U nedjelju izađi na izbore i biraj stabilnu budućnost Bosne i Hercegovine!

    30 September 2026 · Darijana Filipović · $200 – $299 · 450K+ impressions · Promotional · Ad Library

  • In the 2026 General Elections, I am leading the HDZ BiH list from the Herzegovina-Neretva Canton for the House of Representatives of the Parliament of the Federation of BiH. I am entering this campaign relying on the results achieved and with the responsibility to continue working for people and the development of our community.

    Na Općim izborima 2026. godine predvodim listu HDZ-a BiH iz HNŽ-a za Zastupnički dom Parlamenta Federacije BiH. U kampanju ulazim oslanjajući se na ostvarene rezultate i s odgovornošću da nastavimo raditi za ljude i razvoj naše zajednice.

    28 September 2026 · Marija Buhač · $200 – $299 · 150K+ impressions · Promotional · Ad Library

  • It is time for equality to finally become the standard. For the Croatian voice to carry equal weight. And for us to direct politics even more strongly toward what people actually live on.

    Vrijeme je da ravnopravnost konačno postane standard. Da hrvatski glas vrijedi jednako. I da politiku još snažnije usmjerimo na ono od čega ljudi stvarno žive.

    22 September 2026 · Darijana Filipović · $200 – $299 · 100K+ impressions · Promotional · Ad Library

  • It is time for the equality of the Croatian people to finally become the standard and for us to be able to direct all our political strength toward what keeps people here: jobs, healthcare, schools, security and the future of our children. For sixteen years, I have watched politics from the front row. Long enough to know what is worth preserving. Our freedom. Our identity. Our right to choose our own representatives.

    Vrijeme je da ravnopravnost hrvatskog naroda konačno postane standard i da svu svoju političku snagu možemo usmjeriti na ono zbog čega ljudi ostaju ovdje: posao, zdravstvo, škole, sigurnost i budućnost naše djece. Šesnaest godina gledam politiku iz prvog reda. Dovoljno dugo da znam što vrijedi sačuvati. Našu slobodu. Naš identitet. Naše pravo da sami biramo svoje predstavnike.

    4 September 2026 · Darijana Filipović · $200 – $299 · 700K+ impressions · Promotional · Ad Library

  • Go out and vote on Sunday, and choose to have the Croatian voice heard!

    U nedjelju izađi na izbore i biraj da se hrvatski glas čuje!

    30 September 2026 · Darijana Filipović · $100 – $199 · 250K+ impressions · Promotional · Ad Library

Pages that ran the ads

Each link opens the page's political ads in the Meta Ad Library.

Figures cover domestic political ads billed in US dollars, from 1 October 2025. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend.

Back to the Bosnia and Herzegovina report, all parties and candidates or every advertiser.

HDZ BiH (Croatian Democratic Union of BiH): Facebook and Instagram ads in Bosnia and Herzegovina’s 2026 election · Vipima