Bosnia and Herzegovina 2026 · Every advertiser

Direkt Portal

This page ran 24 paid political ads on Facebook and Instagram between 28 September 2025 and 18 October 2026. Meta reports $0 – $2.4K of spend, which makes it the 149th largest advertiser of the 577 pages in our data. Advertiser type: Media. Paid for by Direkt Portal (Direkt portal).

Data from the Meta Ad Library, pulled 31 October 2026. Election on 4 October 2026. · Every ad of this page in Meta’s Ad Library ↗

24

ads

$1.2K

reported spend, range $0 – $2.4K

25%

of spend in the official campaign, 4 Sep to 4 Oct

$50

median spend per ad

Spend by week the ad started

6 Oct
3 Nov
1 Dec
5 Jan
2 Feb
2 Mar
6 Apr
4 May
1 Jun
6 Jul
3 Aug
 Campaign opens, 4 Sep
7 Sep
5 Oct

Tone

Attack
48%
Promotional
4.3%
Informational
48%

Share of the 23 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Radio BilećaRadio Bileće1
  • SNSD1
  • governmentvlast1
  • public broadcaster and governmentjavni servis i vlada1
  • GovernmentVlada1
  • Savo Minić, Zoran Stevanović1

Targets as the ads name them, so a party and its leader count separately.

Topics

Corruption & governance
57%
Infrastructure
26%
Economy & cost of living
17%
Electoral process & turnout
8.7%
Education
4.3%
Jobs & youth
4.3%
Agriculture & food
4.3%
Security & rule of law
4.3%

Spend by script: Latin script 96%.

The costliest ads

The highest-spend ad of each distinct text. English translations are machine-made; the original is shown beneath.

  • 📝How much money did the mayors of Trebinje and Nevesinje donate to their political parties for the needs of the election campaign, and how did other activists perform in the campaign? Read the new article on Direkt. 💸🔗

    📝Koliko su novca trebinjski i nevesinjski načelnik donirali svojim političkim partijama za potrebe izborne kampanje, a kako su se u kampanji pokazali drugi aktivisti, čitajte u novom tekstu na Direktu💸🔗

    18 October 2026 · Direkt Portal · $0 – $99 · 20K+ impressions · Informational · Ad Library

  • 📌📌No irregularities were found in the conduct of mayor Milenko Avdalović and the Municipal Administration, was the unanimous conclusion after considering citizen Jasna Ibrić’s complaint concerning a concert by Baja Mali Knindža and the mayor’s attendance at a memorial service for Ratko Mladić. The session also discussed the allocation of first-graders to classes, the selection of top students for an excursion, and a court dispute at the secondary school. Read on Direkt what councillors said and which questions received no concrete answers. 👇👇👇

    📌📌U postupanju načelnika Milenka Avdalovića i Opštinske uprave nisu utvrđene nepravilnosti jednoglasan je zaključak nakon razmatranja pritužbe građanke Jasne Ibrić zbog koncerta Baje Malog Knindže i načelnikovog prisustva pomenu Ratku Mladiću. Na sednici je bilo reči i o raspodeli prvaka po odeljenjima, izboru vukovaca za ekskurziju i sudskom sporu u srednjoj školi. Šta su odbornici rekli, a na koja pitanja nisu dati konkretni odgovori čitajte na Direktu 👇👇👇

    16 October 2026 · Direkt Portal · $0 – $99 · 15K+ impressions · Promotional · Ad Library

  • 📊 From nearly 1,000 to 19 appearances – what has the four-year activity of Herzegovinian deputies in the National Assembly of Republika Srpska looked like? 🏛️ All Herzegovinian deputies from the current National Assembly of Republika Srpska composition are once again on electoral lists. 🔄 They have not changed party affiliation, and Direkt analyzed their activity during their term so far, as well as the sanctions they faced in the assembly. 📋 Who spoke the most, who asked parliamentary questions, and who received assembly sanctions during their term? 👇 Read more on the Direkt portal. #dir

    📊 Od gotovo 1.000 do 19 javljanja – kako izgleda četvorogodišnja aktivnost hercegovačkih poslanika u NSRS? 🏛️ Svi hercegovački poslanici iz aktuelnog saziva NSRS ponovo su na izbornim listama. 🔄 Stranački dres nisu mijenjali, a Direkt je analizirao njihovu aktivnost tokom dosadašnjeg mandata, kao i sankcije koje su ih u skupštini pratile. 📋 Ko je najviše govorio, ko je postavljao poslanička pitanja, a ko je tokom mandata imao skupštinske sankcije? 👇 Čitajte više na Direkt portalu. #dir

    28 September 2026 · Direkt Portal · $0 – $99 · 10K+ impressions · Informational · Ad Library

  • 📌📌The way people are hired at the Gacko Mine and Thermal Power Plant has for years been a topic in this local community, and a scene from the anniversary celebration of the Gacko Women’s Volleyball Club has once again raised the question of how one gets a job at the largest company in Gacko.👇👇👇

    📌📌Način zapošljavanja u RiTE Gacko godinama je tema u ovoj lokalnoj zajednici, a jedna scena sa proslave jubileja ŽOK Gacko ponovo je otvorila pitanje kako se dolazi do posla u najvećem gatačkom preduzeću.👇👇👇

    28 September 2026 · Direkt Portal · $0 – $99 · 15K+ impressions · Attack · Ad Library

  • 📍Which businesspeople from eastern Herzegovina were approved for investment incentives from the Republika Srpska Ministry of Economy and Entrepreneurship for 2026? 📌🖋️Only six business entities from eastern Herzegovina secured the right to reserve investment incentives for 2026, awarded by the Republika Srpska Ministry of Economy and Entrepreneurship. #direkt #government #RS #businesspeople

    📍Ko su privrednici iz istočne Hercegovine kojma su odobreni podsticaji za ulaganja Ministarstva privrede i preduzetništva Republike Srpske za 2026. godinu? 📌🖋️Svega šest privrednih subjekata iz istočne Hercegovine ostvarilo je pravo na rezervaciju podsticaja za ulaganja u 2026. godini, koje dodjeljuje Ministarstvo privrede i preduzetništva Republike Srpske. #direkt #vlada #RS #privrednici

    10 September 2026 · Direkt Portal · $0 – $99 · 8K+ impressions · Informational · Ad Library

  • 📌📌The Gacko municipal assembly has not held a single regular session this year. Councillors have the right to request that the assembly be convened. The assembly president has an obligation to convene it. The mayor can initiate a session. Yet, from January until today, only one thematic and one ceremonial session have been held. Who bears responsibility for the institutional blockade and what does it mean for citizens? 📖 Read the analysis on the Direkt portal. #direktportal #gacko #assembly #herzegovina

    📌📌Gatački parlament ove godine nije održao nijednu redovnu sednicu. Odbornici imaju pravo da traže sazivanje skupštine. Predsednik skupštine ima obavezu da je sazove. Načelnik može da inicira sednicu. Ipak, od januara do danas održane su samo jedna tematska i jedna svečana sednica. Ko snosi odgovornost za institucionalnu blokadu i šta to znači za građane? 📖 Analizu pročitajte na portalu Direkt. #direktportal #gacko #skupština #hercegovina

    10 July 2026 · Direkt Portal · $0 – $99 · 20K+ impressions · Attack · Ad Library

Figures cover domestic political ads billed in US dollars, from 1 October 2025. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend.

Back to the Bosnia and Herzegovina report, all parties and candidates or every advertiser.