Data · topic · Zambia 2026

Education

38 of the analyzable domestic political ads in the run-up to Zambia's 2026 election touch on education, with an estimated reach of ~12.6M impressions (range midpoints): 38 promotional, 0 attack.

Scope: every domestic political ad in the archive whose creative text remains available, across election cycles. Ads can receive up to three topic labels, so topic totals overlap.

Who runs these ads

Sample ad text

Good morning to ba Monk naba Moma! Your passion reminds us why we prioritise education. Ama students, salt sana! Bally…
Had a great engagement yesterday with students at Chipata College Of Education with a visiting delegation from #NACOSU - the youths are hopeful for the Upgrade of #ChipataCollege into a University and will deliver their call on President Ha…
Enhanced CDF funding isn't just a number on a page. It's a desk, a classroom, a future, for the pupils and teachers of Chawama Secondary School and so many more across our nation.…

Topic classification is model-assisted (measured 86% accuracy on our evaluation set) and covers only ads with available creative text. It excludes archive-withheld text, empty responses, and collection-degraded records; see methodology.