United States 2026 · Data

Every political advertiser

The 24,034 Facebook and Instagram pages that ran a domestic political ad paid in dollars from 4 May 2026, from Meta’s archive as pulled on 4 November 2026. Every page links to its own Vipima page, with its weekly spend, tone and costliest ads, and from there to Meta’s Ad Library; a party’s or candidate’s page links to that party or candidate.

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FederalStateBallot measuresLocalNo specific race
Candidate resultWonLostNot yet called

6,092 pages · 202,903 ads · $111M · page 13 of 31

#PageTypeSideRaceResultAdsSpendImpressionsAttackLast ad
2401Fairness CampaignPaid for by FAIRNESS CAMPAIGNGroupNoneNone3$2.4K~240K25 Oct
2402Assemblymember Pilar SchiavoPaid for by California State AssemblyPublic bodyNoneNone3$2.4K~115K24 Aug
2403Capital & MainPaid for by CAPITAL & MAINMediaNoneNone7$2.4K~179K33%21 Oct
2404WA Voting JusticePaid for by Washington Voting Justice CoalitionGroupNoneNone7$2.4K~245.1K16 Oct
2405Forward PartyPaid for by Forward Party - RestrictedPartyNoneNone9$2.4K~208.5K0.0%20 Oct
2406New York Communities for ChangePaid for by New York Communities For Change, Inc.GroupNoneNone9$2.4K~201.5K44%24 Sep
2407North Texas Conservation AssociationGroupNoneNone9$2.4K~173.1K67%24 Aug
2408The Committee to Protect FloridaPaid for by Committee to Protect FloridaGroupNoneNone9$2.4K~327.5K11 Aug
2409Leadership InstitutePaid for by LEADERSHIP INSTITUTE INCGroupNoneNone11$2.4K~179.1K0.0%5 Oct
2410Congressman Nick LangworthyPaid for by US House of Representatives Public bodyNoneNone11$2.4K~487K0.0%26 Aug
2411Alabama Institute for Social JusticePaid for by ALABAMA INSTITUTE FOR SOCIAL JUSTICEGroupNoneNone11$2.4K~214K0.0%18 May
2412Environmental Working GroupPaid for by ENVIRONMENTAL WORKING GROUPGroupNoneNone17$2.4K~251.5K100%29 Sep
2413Keep Arizona Blue Student CoalitionPaid for by Keep Arizona Blue PACGroupNoneNone19$2.4K~348.1K26 Oct
2414Local Solutions Support CenterGroupNoneNone19$2.4K~216K63%20 Oct
2415Thurston County Realtors AssociationPaid for by THURSTON COUNTY REALTORS ASSOCIATIONGroupNoneNone19$2.4K~177.7K79%18 Oct
2416Lily KateMediaNoneNone21$2.4K~289K62%16 Oct
2417Citizens Campaign for the EnvironmentPaid for by CITIZENS CAMPAIGN FOR THE ENVIROMENT INCGroupNoneNone25$2.4K~138.8K4.0%14 Oct
2418Principles For Trusted ElectionsPaid for by TEAM DEMOCRACY INCGroupNoneNone27$2.4K~74.9K0.0%26 Oct
2419James Peters for IndianaCandidateNoneNone27$2.4K~146.9K81%16 Oct
2420Curtis LovejoyUnknownNoneNone43$2.4K~61.7K63%25 Aug
2421Town of Hempstead Animal ShelterPaid for by Town of HempsteadPublic bodyNoneNone49$2.4K~294.5K0.0%22 Oct
2422Californians for Local Affordable Solar and Storage - CLASSPaid for by Californians For Local Affordable Solar and StorageGroupNoneNone2$2.4K~705K1 May
2423Voter GuidePaid for by The Official Voter GuideGroupNoneNone4$2.4K~205K13 Oct
2424Kids First ChicagoPaid for by Kids First Chicago for EducationGroupNoneNone4$2.4K~133.5K9 Sep
2425Support Jimmy Lai USPaid for by Support Jimmy LaiGroupNoneNone4$2.4K~189.5K9 Jul
2426Malachi MaxeyUnknownNoneNone6$2.4K~248.5K40%17 Oct
2427Future Leaders of AmericaGroupNoneNone6$2.4K~770K8 Sep
2428Intercessors for AmericaPaid for by INTERCESSORS FOR AMERICA INC.GroupNoneNone6$2.4K~80.5K10 Aug
2429Breathe UtahPaid for by BREATHE UTAH, INC.GroupNoneNone6$2.4K~267.5K0.0%23 Jul
2430UTW: Unf-cking The WorldPaid for by Danielle ChurchGroupNoneNone14$2.4K~362.1K7.1%26 Jul
2431AK HeadlampPaid for by ALASKA SUPPORT INDUSTRY ALLIANCEGroupNoneNone26$2.4K~145.2K62%2 Oct
2432Chicago Impact NewsMediaNoneNone28$2.4K~251.5K0.0%23 Oct
2433West Virginians for Affordable Health CarePaid for by WEST VIRGINIANS FOR AFFORDABLE HEALTH CARE INC.GroupNoneNone28$2.4K~140K3.6%14 Oct
2434KERAMediaNoneNone38$2.4K~105.7K13%22 Oct
2435Lincoln Media FoundationMediaNoneNone46$2.4K~366K52%14 Aug
2436H-Town ProudPaid for by Story Network FoundationNetwork pageNoneNone48$2.4K~30.5K0.0%26 Oct
2437Malkia Ukweli & the Panopticon MediaNoneNone3$2.3K~400K27 Sep
2438Climbing Workers UnitedGroupNoneNone3$2.3K~169.5K25 Aug
2439Covenant House InternationalPaid for by Covenant HouseGroupNoneNone5$2.3K~232.5K0.0%14 Jul
2440Power Play NJGroupNoneNone7$2.3K~163.5K14%22 Oct
2441City of Lancaster, PAPaid for by LANCASTER, CITY OFPublic bodyNoneNone9$2.3K~611K0.0%1 Sep
2442Rep. Melanie StansburyPaid for by Office of Congresswoman Melanie StansburyPublic bodyNoneNone9$2.3K~252.5K0.0%27 Aug
2443Abby for New MexicoPaid for by Friends of Abby FosterCandidateNoneNone9$2.3K~125.6K30 May
2444Save the Boundary Waters Action FundPaid for by Boundary Waters Action Fund GroupNoneNone13$2.3K~537.5K24 Oct
2445Blair Moses 4 ArizonaCandidateNoneNone13$2.3K~228.5K0.0%23 Oct
2446Green AmericaGroupNoneNone15$2.3K~55.9K47%30 Sep
2447AARP HawaiiPaid for by AARPGroupNoneNone23$2.3K~295.5K0.0%26 Oct
2448Wyoming Family AlliancePaid for by WYOMING FAMILY ALLIANCEGroupNoneNone25$2.3K~259.1K16%12 Oct
2449Homegrown Georgia PeachesPaid for by Story Network FoundationNetwork pageNoneNone47$2.3K~27.6K8.5%26 Oct
2450Regional Recycling & Waste Reduction DistrictPublic bodyNoneNone47$2.3K~200.5K0.0%22 Oct
2451Olean Schools Accountability ProjectGroupNoneNone47$2.3K~80.6K90%14 Sep
2452Cat For MissouriPaid for by Cat Clayton for MissouriCandidateNoneNone2$2.3K~78.5K22 Oct
2453HeadquartersPaid for by People For The American WayGroupNoneNone2$2.3K~28K2 Jul
2454COTAPublic bodyNoneNone4$2.3K~597.5K25 Oct
2455Blue Sky Waukesha CountyPaid for by Blue Sky Waukesha IncGroupNoneNone6$2.3K~169K0.0%26 Oct
2456John Carr for ArkansasPaid for by John Carr For ArkansasCandidateNoneNone6$2.3K~108.5K18 Oct
2457Florida Justice AssociationGroupNoneNone6$2.3K~316K0.0%28 Jun
2458Healthcare Supply Chain AssociationGroupNoneNone6$2.3K~208.5K0.0%24 Jun
2459Arab American InstitutePaid for by Arab American Institute FoundationGroupNoneNone8$2.3K~1M0.0%25 Oct
2460Billy Nungesser Lt. Governor of LouisianaCandidateNoneNone8$2.3K~340.6K0.0%12 Oct
2461Macomb County Clerk-Register of DeedsPublic bodyNoneNone8$2.3K~503K0.0%13 Sep
2462Engineers Labor Employer Cooperative ELECPaid for by Local 825 Labor Management FundGroupNoneNone8$2.3K~199.5K25%4 Sep
2463Ms. Foundation for WomenPaid for by MS FOUNDATION FOR WOMEN INCGroupNoneNone12$2.3K~226.7K0.0%7 Jul
2464Nebraska Corn BoardPublic bodyNoneNone16$2.3K~468.2K0.0%6 Oct
2465Idaho Energy FreedomGroupNoneNone18$2.3K~129.1K13%21 Oct
2466Property Rights and Pipeline CenterPaid for by Property Rights and Pipeline Center GroupNoneNone24$2.3K~213K20%21 Sep
2467A Working MichiganPaid for by Story Network FoundationNetwork pageNoneNone40$2.3K~130.2K2.5%27 Oct
2468Getting by in GeorgiaPaid for by Story Network FoundationNetwork pageNoneNone46$2.3K~30.9K8.7%26 Oct
2469Southwest Washington Equity CoalitionPaid for by Southwest Washington Equity Coalition GroupNoneNone46$2.3K~27.2K5.1%15 Oct
2470Lawyers' Committee for Civil Rights Under LawPaid for by LAWYERS' COMMITTEE FOR CIVIL RIGHTS UNDER LAWGroupNoneNone1$2.2K~475K26 Oct
2471AZ Grassroots Action PACPaid for by Arizona Grassroots Action PACGroupNoneNone1$2.2K~425K24 Oct
2472Energy Reliability AlliancePaid for by Power for Tomorrow GroupNoneNone1$2.2K~55K2 Oct
2473Northwest Treaty TribesPaid for by Northwest Indian Fisheries CommissionGroupNoneNone1$2.2K~162.5K19 Aug
2474Texas Connects UnknownNoneNone1$2.2K~550K23 Jun
2475Texas Women's FoundationGroupNoneNone1$2.2K~95K17 Jun
24761819 NewsPaid for by 1819 NEWS, LLCMediaNoneNone3$2.2K~151.5K15 Oct
2477OneOhio Recovery FoundationPaid for by ONEOHIO RECOVERY FOUNDATIONGroupNoneNone3$2.2K~275K30 Sep
2478Foundation For FreedomGroupNoneNone3$2.2K~97.5K10 Aug
2479Affordable LA: Mend It, Don't End ItPaid for by California Community FoundationGroupNoneNone3$2.2K~195K2 Jun
2480Illinois Right to Life ActionGroupNoneNone5$2.2K~147.5K20%23 Oct
2481Rep. Jason CrowPaid for by Office of Rep. Jason CrowPublic bodyNoneNone5$2.2K~164.5K0.0%21 Oct
2482Ohio Natural Energy InstitutePaid for by Ohio Oil and Gas Energy Education ProgramGroupNoneNone5$2.2K~218K0.0%13 Oct
2483Assemblymember Esmeralda SoriaPaid for by California State AssemblyPublic bodyNoneNone5$2.2K~207.5K0.0%8 Jul
2484Local Banks Build Local LivesPaid for by California Bankers AssociationGroupNoneNone5$2.2K~150K100%12 May
2485Brian Cohn for MinnesotaCandidateNoneNone7$2.2K~552K26 Oct
2486Marlon D. BoltonPaid for by Marlon BoltonCandidateNoneNone7$2.2K~461.5K0.0%1 Sep
2487Texans for Affordable TransmissionGroupNoneNone9$2.2K~134K33%23 Oct
2488Violence Policy CenterPaid for by VIOLENCE POLICY CENTERGroupNoneNone9$2.2K~134.5K16 Oct
2489Nashville Children's Advocacy FundPaid for by NASHVILLE CHILDRENS ADVOCACY FUNDGroupNoneNone9$2.2K~222.5K0.0%16 Jul
2490Defend the West SuGroupNoneNone11$2.2K~130.2K82%9 Oct
2491Missouri Attorney GeneralPaid for by REVERENT MEDIA LLCUnknownNoneNone13$2.2K~539.6K0.0%19 Oct
2492Kern Citizens for EnergyGroupNoneNone15$2.2K~97.8K0.0%1 Jul
2493Edward B. GoehringGroupNoneNone23$2.2K~120.6K0.0%25 Oct
2494Center for Western PrioritiesGroupNoneNone35$2.2K~645.4K65%1 Sep
2495Carlsbad Municipal School DistrictPublic bodyNoneNone37$2.2K~90.6K0.0%26 Oct
2496We Make MNPaid for by Better Together MNGroupNoneNone39$2.2K~295.4K18%2 Oct
2497Abuse ToldPaid for by AbuseToldGroupNoneNone45$2.2K~43K33%25 Oct
2498Faces of ChoiceGroupNoneNone45$2.2K~88.4K30%19 Oct
2499Arcus Foundation LGBTQ Social Justice ProgramPaid for by ARCUS FOUNDATIONGroupNoneNone45$2.2K~96.5K0.0%14 Oct
2500Office of the Milwaukee County ClerkPublic bodyNoneNone2$2.2K~160K20 Oct
2501State ArmorGroupNoneNone2$2.2K~290K20 Oct
2502GBH NewsPaid for by WGBH EDUCATIONAL FOUNDATIONMediaNoneNone2$2.2K~150K30 Sep
2503Senator Rosilicie Ochoa BoghCandidateNoneNone2$2.2K~712.5K3 Jul
2504Minnesota Pipe Trades AssociationGroupNoneNone2$2.2K~687.5K12 May
2505Monroe County Republican Committee of PAPaid for by Monroe Council of Republican WomenGroupNoneNone4$2.2K~122.5K26 Oct
2506UNAPPaid for by United Nurses and Allied ProfessionalsGroupNoneNone4$2.2K~552.5K12 Oct
2507AFSCME Ohio Council 8Paid for by AMERICAN FEDERATION OF STATE COUNTY & MUNICIPAL EMPLOYEESGroupNoneNone4$2.2K~185K31 Aug
2508Physician Association of CaliforniaPaid for by Physician Association of California GroupNoneNone4$2.2K~175K1 May
2509Ubuntu LifeUnknownNoneNone6$2.2K~76K0.0%20 Oct
2510A New PolicyPaid for by A NEW POLICY INC.GroupNoneNone6$2.2K~21.1K67%16 Oct
2511Buy Safe, Buy LegalGroupNoneNone6$2.2K~638.6K0.0%10 Aug
2512The Nature Conservancy in MinnesotaPaid for by NATURE CONSERVANCYGroupNoneNone6$2.2K~693.1K0.0%6 Jul
2513Weld Re-3JPublic bodyNoneNone6$2.2K~255.5K0.0%26 May
2514Maryland LCV Education FundPaid for by Maryland League of Conservation Voters Education Fund, Inc.GroupNoneNone8$2.2K~613K0.0%26 Oct
2515Jill Adler GranoCandidateNoneNone8$2.2K~120K20%19 Oct
2516Jerry TorresPaid for by Jerry Torres Master Sergeant US Army RetiredGroupNoneNone10$2.2K~600K0.0%24 Oct
2517Don't BESS With MenardGroupNoneNone10$2.2K~131.5K89%24 Oct
2518AARP KentuckyPaid for by AARPGroupNoneNone10$2.2K~545.1K0.0%14 Oct
2519Get Loud, ArkansasPaid for by Get Loud, Arkansas!GroupNoneNone12$2.2K~220K0.0%21 Oct
2520BioLogosGroupNoneNone12$2.2K~46.1K0.0%16 Oct
2521South Carolina Association of REALTORSGroupNoneNone12$2.2K~205K3 Sep
2522Wyoming Department of Workforce ServicesPublic bodyNoneNone14$2.2K~653K11 Sep
2523Faith in AmericaPaid for by Braver AngelsGroupNoneNone36$2.2K~60.3K0.0%2 Oct
2524Miami HeraldPaid for by McClatchy Media Company, LLCMediaNoneNone44$2.2K~13.1K19%24 Oct
2525Jim O’Connell for NHPaid for by OConnell for NHCandidateNoneNone3$2.1K~192.5K26 Oct
2526Downriver Progress CoalitionGroupNoneNone3$2.1K~102.5K24 Oct
2527City of Charlotte GovernmentPaid for by City of CharlottePublic bodyNoneNone3$2.1K~231K1 Oct
2528Frontline Policy CouncilGroupNoneNone3$2.1K~22.5K1 Sep
2529Crooked MediaMediaNoneNone5$2.1K~88.5K0.0%26 Oct
2530Assemblymember Chris WardPaid for by California State AssemblyPublic bodyNoneNone5$2.1K~138.5K0.0%17 Aug
2531Woodwell Climate Research CenterGroupNoneNone9$2.1K~202.5K22 Oct
2532Pioneer LegalPaid for by Pioneer New England Legal FoundationGroupNoneNone15$2.1K~79.3K27%8 Sep
2533Georgia Public BroadcastingPaid for by Georgia Public Telecommunications Commission Public bodyNoneNone15$2.1K~306.5K0.0%29 Jul
2534HousingLOUISIANAGroupNoneNone21$2.1K~72.7K0.0%28 Jul
2535Kentucky Reproductive Freedom FundGroupNoneNone21$2.1K~243K100%9 Jun
2536Next Generation Action NetworkGroupNoneNone23$2.1K~198.7K19%23 Oct
2537Jackson County Oregon USAPaid for by Jackson County, OregonPublic bodyNoneNone39$2.1K~43K0.0%26 Oct
2538Dear Jane PodcastPaid for by Choose Life MarketingUnknownNoneNone43$2.1K~46.4K23%23 Oct
2539Jerusalem Prayer TeamGroupNoneNone4$2.1K~482.5K12 Aug
2540Detroit ActionGroupNoneNone4$2.1K~627.5K17 Jun
2541Montana Federation of Public EmployeesGroupNoneNone6$2.1K~139.5K0.0%14 Aug
2542League of Women Voters of Snohomish CountyPaid for by LEAGUE OF WOMEN VOTERS OF SNOHOMISH COUNTYGroupNoneNone8$2.1K~104.5K0.0%20 Oct
2543MARC Air Quality ProgramPaid for by MID-AMERICA REGIONAL COUNCILPublic bodyNoneNone12$2.1K~204.6K0.0%1 Sep
2544Conservation NebraskaGroupNoneNone14$2.1K~297.5K0.0%22 Oct
2545ACLUOhioPaid for by ACLU of OhioGroupNoneNone16$2.1K~358.5K13%21 Sep
2546Male Behavioral HealthGroupNoneNone16$2.1K~156.7K0.0%4 Sep
2547Vote Hoskins BrownPaid for by Committee to Elect Dionne Hoskins-BrownCandidateNoneNone40$2.1K~98.3K0.0%19 May
2548Brisket and Burritos Paid for by Story Network FoundationNetwork pageNoneNone42$2.1K~24.9K0.0%26 Oct
2549Georgia On My MindPaid for by Story Network FoundationNetwork pageNoneNone42$2.1K~31K9.5%26 Oct
2550iVoterGuidePaid for by IVoterGuideGroupNoneNone42$2.1K~149.2K2.4%26 Oct
2551Just AskingPaid for by JustAsking.usUnknownNoneNone42$2.1K~10K100%25 Oct
2552National Stone Sand & Gravel AssociationGroupNoneNone3$2K~355.5K24 Sep
2553Washington State Nurses AssociationPaid for by Washington State Nurse AssociationGroupNoneNone5$2K~80.1K100%27 Oct
2554RPAMNPaid for by RESIDENTIAL PROVIDERS ASSOCIATION OF MINNESOTAGroupNoneNone5$2K~82.6K17 Sep
2555Deflock Casa GrandeGroupNoneNone5$2K~250K0.0%5 Jun
2556Wasatch Regional NewsPaid for by Surround Sound NewsMediaNoneNone7$2K~225K17%23 Oct
2557Wyoming Public Charter Schools AssociationGroupNoneNone7$2K~153.5K0.0%19 May
2558Environmental Accountability NetworkGroupNoneNone9$2K~106.1K56%7 Sep
2559Grapevine Professional Firefighters AssociationGroupNoneNone11$2K~162.5K45%26 Oct
2560Lancaster County Election CommissionPaid for by Lancaster County Election CommissionerPublic bodyNoneNone11$2K~292K0.0%19 Oct
2561Councilmember Brent BlackabyCandidateNoneNone13$2K~86.5K0.0%26 Oct
2562Conservatives for Responsible StewardshipGroupNoneNone21$2K~158.6K90%26 Oct
2563Sol de MedianochePaid for by Sol de Medianoche News, LLCMediaNoneNone23$2K~253.6K0.0%21 Oct
2564The City Club of ClevelandGroupNoneNone25$2K~104.8K0.0%20 Oct
2565Nate Kilton, Plant City CommissionerCandidateNoneNone39$2K~42.9K0.0%23 Oct
2566Affect Climate ChangeGroupNoneNone41$2K~43.6K9.8%12 Oct
2567Butte County Data Center InformationGroupNoneNone41$2K~26.5K4.9%28 May
2568Citizens for Union Township Safety ServicesGroupNoneNone2$2K~387.5K21 Oct
2569Berrien ForwardGroupNoneNone2$2K~232.5K6 Oct
2570NJ Legacy PACGroupNoneNone2$2K~77.5K22 Sep
2571Stand 4 The Land KansasPaid for by Stand 4 the Land IncGroupNoneNone2$2K~112.5K2 Sep
2572Rep. Ted LieuPaid for by Office of Congressman Ted LieuPublic bodyNoneNone2$2K~107.5K25 Aug
2573Operation Light ShinePaid for by OPERATION LIGHT SHINEGroupNoneNone2$2K~287.5K3 Jun
2574Starting Over, IncPaid for by Starting Over IncGroupNoneNone4$2K~610K16 Oct
2575Iron Mining Association of MinnesotaGroupNoneNone4$2K~167.6K1 Oct
2576New Power NebraskaGroupNoneNone4$2K~280K3 Sep
2577Round Rock, Texas – City GovernmentPaid for by City of Round RockPublic bodyNoneNone4$2K~215K31 Aug
2578Lever: Action, SimplifiedPaid for by Leverage Digital, LLCUnknownNoneNone4$2K~37K11 May
2579Frank Henderson for KansasCandidateNoneNone6$2K~422K0.0%26 Oct
2580Arizona Department of TransportationPublic bodyNoneNone6$2K~418K0.0%6 Oct
2581AARP Media Ad NetworkPaid for by Texas Secretary of State – Voter Education 2026Public bodyNoneNone6$2K~257.5K6 Oct
2582US~ObserverPaid for by Guardian Press Foundation, Inc dba US Observer MediaNoneNone8$2K~101.6K75%23 Oct
2583All in Energy 406Paid for by All-in Energy 406GroupNoneNone8$2K~132K0.0%20 Oct
2584Our RescueGroupNoneNone8$2K~202K0.0%19 Oct
2585Spotlight DelawarePaid for by Local Journalism InitiativeGroupNoneNone8$2K~114K25%1 Aug
2586Protect Life MichiganGroupNoneNone8$2K~543.5K100%3 Jun
2587City of BostonUnknownNoneNone12$2K~257.5K14 Jul
2588American Coalition for UkraineGroupNoneNone16$2K~72.1K0.0%25 Aug
2589Elexis GrimesCandidateNoneNone16$2K~142.7K0.0%11 Jun
2590ICNA Council for Social JusticePaid for by ICNA COUNCIL FOR SOCIAL JUSTICEGroupNoneNone20$2K~44.4K40%3 Aug
2591Areva MartinPaid for by The Areva Martin CorporationMediaNoneNone20$2K~584.5K30%27 Jul
2592Yashar AliMediaNoneNone26$2K~82.7K8.3%26 Oct
2593Committee to Elect Elliot ValdezCandidateNoneNone26$2K~89.6K0.0%25 Oct
2594What's With the WeatherGroupNoneNone36$2K~61.2K50%13 Oct
2595SalmonStateGroupNoneNone38$2K~167.1K37%21 Oct
2596American Sentinel NewsPaid for by Trending ViewsMediaNoneNone38$2K~112.3K4.8%28 Aug
2597Georgia Sports TalkPaid for by Story Network FoundationNetwork pageNoneNone40$2K~26.1K10%26 Oct
2598Black and Boujee GeorgiaPaid for by Story Network FoundationNetwork pageNoneNone40$2K~24.7K10%26 Oct
2599Rebuild SoCalPaid for by Rebuild SoCal PartnershipGroupNoneNone40$2K~229K0.0%8 Oct
2600America’s WomenPaid for by Americas womenGroupNoneNone3$1.9K~57.5K26 Oct

Spend and impressions are midpoints of Meta’s ranges, impressions capped at “1M+” per ad. Type, side and race come from a model reading each ad; a page shows the side and race most of its spend went to. Attack is the share of a page’s classified ads that attack a named opponent, shown from five ads. See the methodology.