United States 2026 · Every advertiser

We Believe

This page ran 52 paid political ads on Facebook and Instagram between 6 May 2026 and 26 October 2026. Meta reports $173.5–203.3K of spend, which makes it the 405th largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend took no side. Race: No specific race.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

52

ads

$188.4K

reported spend, range $173.5–203.3K

0.0%

of spend on federal races

$2.7K

median spend per ad

Spend by week the ad started

4 May
1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
45%
Promotional
9.1%
Informational
45%

Share of the 22 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • politicians$10.2K
  • Texas lawmakers$9.5K
  • Heritage Foundation$5.5K
  • divisive politicians$4.7K

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Education
91%
Security, crime & immigration
14%
Agriculture & food
9.1%
Social protection
9.1%

Spend by race: No specific race 100%.

Spend by ad language: English 45%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • A few weeks ago, a group of Texas moms and educators testified before the Texas House Committee, calling for stronger support for public education and respect for the teaching profession. Instead of delivering the funds that public schools desperately need, Texas lawmakers continue to divert resources away from neighborhood schools by prioritizing school voucher programs. Both parents and educators are exhausted by political distraction, where conversations on Book Bans and the Ten Commandme

    30 June 2026 · We Believe · $9–10K · 800K+ impressions · Attack · Ad Library

  • Who should decide what you and your family read? Answer: You and your family. Books help us discover new ideas, understand different experiences, learn history, ask questions, and explore the world. This Banned Books Week, We Believe & EveryLibrary are putting pen to paper with a postcard campaign calling on our elected representatives to protect access to books and respect families’ ability to make their own reading choices. Let’s keep politics and politicians out of our bookshelves! Write

    6 October 2026 · We Believe · $5–6K · 500K+ impressions · Attack · Ad Library

  • 44 years ago, the Supreme Court decided Plyler v. Doe, affirming that states cannot deny children access to free K-12 public education based on immigration status. Today, groups like the Heritage Foundation are targeting Plyler v. Doe and trying to strip undocumented children of that right. But the law remains clear: immigration status should never determine a child’s right to learn. Every child deserves to feel safe, welcomed, and ready to learn at school, no matter where their family is from

    15 June 2026 · We Believe · $5–6K · 200K+ impressions · Attack · Ad Library

  • Happy Pride Month to all the amazing educators that show up for their students! Thanks for your commitment to creating safe, welcoming, and affirming spaces for all students. Your dedication to fostering love, acceptance, and belonging empowers our kids to thrive and embrace their authentic selves. Thank YOU for being the role model our kids deserve! 🌈 #pridemonth #teachersofinstagram #representationmatters #youareenough Via: @drawingwithrae

    15 June 2026 · We Believe · $5–6K · 400K+ impressions · Promotional · Ad Library

  • Mrs. Frazzled is partnering with us and Every Library for Write for Your Right to Read and we’re asking Congress to protect access to books and oppose book bans! Let 'em hear it!

    22 October 2026 · We Believe · $4.5–5K · 400K+ impressions · Informational · Ad Library

  • When politicians require public schools to teach Bible passages, they take valuable classroom time and attention away from teaching writing, math, problem-solving, and the other universal skills students need for their future.

    21 August 2026 · We Believe · $4.5–5K · 300K+ impressions · Attack · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

We Believe: political ads on Facebook and Instagram before the 2026 US midterms · Vipima