United States 2026 · Every advertiser

Third Way

This page ran 26 paid political ads on Facebook and Instagram between 7 May 2026 and 30 September 2026. Meta reports $1.4–4K of spend, which makes it the 9,037th largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend took no side. Race: No specific race. Paid for by THIRD WAY.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

On the FEC record

THIRD WAY, an independent expenditor. FEC committee C90021171 ↗

A registered committee with no independent expenditures and no party on its registration: the FEC record does not place it, and the side above is our model’s reading of the ads.

26

ads

$2.7K

reported spend, range $1.4–4K

1.8%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

4 May
1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
17%
Promotional
39%
Informational
43%

Share of the 23 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Donald Trump$249
  • Democrats$50

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Economy & cost of living
30%
Security, crime & immigration
22%
Jobs & youth
22%
Candidate profile
13%
Electoral process & turnout
8.7%
Social protection
8.7%
Health
4.3%
Education
4.3%

Spend by race: Federal 1.8%, No specific race 98%.

Spend by ad language: English 94%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • "Every single Democrat that has won their nomination, we need to be behind, and we are," TW's Matt Bennett says on CNN and adds, "We have to do more to make sure if you bust your butt in this country, you can get ahead."

    3 September 2026 · Third Way · $400 – $499 · 40K+ impressions · Promotional · Ad Library

  • America is facing a housing shortage. It’s time to build our way out of it.

    7 May 2026 · Third Way · $300 – $399 · 125K+ impressions · Informational · Ad Library

  • What do Democratic primary voters want in a candidate? Authenticity and pragmatism.

    27 July 2026 · Third Way · $200 – $299 · 15K+ impressions · Informational · Ad Library

  • It’s primary season, and what you think you know about Democratic primary voters is actually all wrong.

    20 July 2026 · Third Way · $200 – $299 · 20K+ impressions · Informational · Ad Library

  • Hispanic-owned businesses are growing at a remarkable rate, but it may not be in the places you'd expect. We broke it down.

    29 September 2026 · Third Way · $100 – $199 · 5K+ impressions · Informational · Ad Library

  • We have new polling out on Americans' views on Trump’s handling of immigration, safety, and immigration enforcement. Here are the top lines.

    22 May 2026 · Third Way · $100 – $199 · 10K+ impressions · Attack · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Third Way: political ads on Facebook and Instagram before the 2026 US midterms · Vipima