United States 2026 · Every advertiser
The News & Observer
This page ran 54 paid political ads on Facebook and Instagram between 27 August 2026 and 25 October 2026. Meta reports $0 – $5.3K of spend, which makes it the 9,056th largest advertiser of the 24,034 pages in our data. Advertiser type: Media. Most of its spend took no side. Race: No specific race. Paid for by McClatchy Media Company, LLC.
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
54
ads
$2.7K
reported spend, range $0 – $5.3K
17%
of spend on federal races
$50
median spend per ad
Spend by week the ad started
Tone
Share of the 54 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- CMS school board$50
- Jennifer Balkcom$50
- Republicans$50
- Enbridge$50
- Duke Energy$50
- Republican Party$50
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: Federal 17%, State 1.9%, Ballot measures 1.9%, Local 7.4%, No specific race 72%.
Spend by ad language: English 100%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
Videos show the men raising their arms at protesters.
25 October 2026 · The News & Observer · $0 – $99 · 100+ impressions · Informational · Ad Library
Republicans’ post showed signs seeming to connect the Wake County Democrat to advocacy for transgender rights.
22 October 2026 · The News & Observer · $0 – $99 · 0+ impressions · Defensive · Ad Library
One expert said some of the data from early voting in North Carolina so far is “almost hard to believe.”
22 October 2026 · The News & Observer · $0 – $99 · 0+ impressions · Informational · Ad Library
In August, Carolina ended its two-way study abroad program with Fudan University, an elite school in Shanghai.
21 October 2026 · The News & Observer · $0 – $99 · 0+ impressions · Informational · Ad Library
Six Wake County commissioner candidates weigh in on whether to pause large data centers and how to regulate their impacts
20 October 2026 · The News & Observer · $0 – $99 · 0+ impressions · Informational · Ad Library
A 2021 comment on the Texas House floor has resurfaced in a tight Senate race.
18 October 2026 · The News & Observer · $0 – $99 · 0+ impressions · Informational · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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