The Fairfax Files

The costliest ads

The highest-spend ad of each distinct text, as it ran.

• "Of course, it was an intelligence failure." Michael Hershman asks how October 7 could have happened. Ambassador Ofir Akunis, Consul General of Israel in New York and former Israeli cabinet minister, answers without hesitating that it was an intelligence failure. On Iran, Hershman reminds him that President Trump promised it would be over in five or six weeks, and six months later there is no end in sight. Akunis dates the damage to the 1979 revolution, which he calls an American and a French

  26 October 2026 · The Fairfax Files · $300 – $399 · 40K+ impressions · Attack · Ad Library

• "Do you want to live under the Sharia laws?" Ambassador Ofir Akunis, Consul General of Israel in New York and former Israeli cabinet minister, says the crowds chanting "death to Israel" in New York City finish the sentence with "death to America". They are using American freedom of speech, he says, and his answer to them is short: if you want to kill America, get out, and do not use American democracy to destroy it. Michael Hershman widens it to immigrants who refuse to assimilate and accept A

  22 October 2026 · The Fairfax Files · $300 – $399 · 40K+ impressions · Attack · Ad Library

• Trump's path to the presidency started with a newspaper clipping and 5%. Michael Cohen, Donald Trump's former personal attorney and fixer, tells Michael Hershman the origin story most people have never heard. In 2011 a newspaper asked who you would vote for president that nobody would think would run. Five percent said Donald Trump. Cohen ripped the article out, knocked on the door and said, hey boss, you want to see something really cool. Trump's answer was two words: explore it. Cohen hired

  15 August 2026 · The Fairfax Files · $300 – $399 · 80K+ impressions · Informational · Ad Library

• "To prefer the ayatollahs? What's going on in this place? I'm wondering." Michael Hershman says the strength of the alliance between Israel and the United States is now being questioned on a broader scale in America. Ambassador Ofir Akunis, Consul General of Israel in New York and former Israeli cabinet minister, puts the blame on elected officials, mayors and governors who side with Iran's regime over their own president. He draws the line plainly. Criticizing Israel, the President of the Uni

  19 October 2026 · The Fairfax Files · $200 – $299 · 25K+ impressions · Attack · Ad Library

• "Coaches, athletic directors, administrators, walk away with many millions of dollars in salary. And the work product, the athletes earn nothing." Michael Hershman says he does not object to college athletes being recognized financially, but that handing an 18 year old millions in NIL money comes with no guardrails. Marc Edelman, nationally recognized sports law scholar, attorney and commentator, says plainly that he disagrees, and he testified in California for the Fair Pay to Play Act that le

  10 October 2026 · The Fairfax Files · $200 – $299 · 30K+ impressions · Informational · Ad Library

• "Well, youth sports in America are a disaster." Michael Hershman puts the fairness question directly: travel teams cost thousands of dollars, so what happens to the talented kid who cannot pay to reach the better training? Marc Edelman, nationally recognized sports law scholar, attorney and commentator, goes further than the question does. As the NCAA lobbies Congress for an antitrust exemption on the grounds that non revenue sports must be saved, his view is that non revenue college sport is

  7 October 2026 · The Fairfax Files · $200 – $299 · 35K+ impressions · Informational · Ad Library