United States 2026 · Every advertiser

Szalai for Salinas Mayor 2026

This page ran 63 paid political ads on Facebook and Instagram between 15 August 2026 and 26 October 2026. Meta reports $800 – $7K of spend, which makes it the 7,434th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend took no side. Race: Local. Paid for by Szalai for Salinas Mayor 2026 Committee.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

63

ads

$3.9K

reported spend, range $800 – $7K

0.0%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
35%
Promotional
63%
Informational
1.8%

Share of the 57 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • incumbents and Measure G$398
  • mayor Donohue$250
  • county board of supervisors$149
  • Donohue$99
  • the incumbent$99
  • Mayor Donohue$50

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Candidate profile
46%
Corruption & governance
26%
Electoral process & turnout
25%
Infrastructure & energy
23%
Security, crime & immigration
12%
Economy & cost of living
7.0%
Social protection
1.8%

Spend by race: Local 100%.

Spend by ad language: English 87%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Any election with an incumbent is a referendum on that incumbent. Do we really want another term of the current leadership? In the last election, mayor Donohue received 55% of the vote in a race with three individuals. He received twice as many votes as his next closest competitor. That's what $350K buys. Ballots are mailed out October 5. #petersalinasmayor #salinasmayor #salinascitycouncil #novemberelection2026

    9 September 2026 · Szalai for Salinas Mayor 2026 · $200 – $299 · 70K+ impressions · Attack · Ad Library

  • #petersalinasmayor #salinasmayor

    17 October 2026 · Szalai for Salinas Mayor 2026 · $100 – $199 · 40K+ impressions · Ad Library

  • It's both encouraging and frustrating to see our city's obviously increased attention to potholes, paving, striping, streetlights, sidewalks, and the sewer system. A good mayor would make sure Salinas prioritizes infrastructure all of the time and not just during the few months before an election of incumbents and Measure G. #petersalinasmayor #salinasmayor #cityofsalinas #infrastructure #potholes

    8 October 2026 · Szalai for Salinas Mayor 2026 · $100 – $199 · 50K+ impressions · Attack · Ad Library

  • There are now four choices for mayor of Salinas this November. I offer an independent voice, a fresh perspective, a common sense approach. Someone not indebted to wealthy donors. Someone not in pursuit of a special interest agenda. Someone for all of Salinas Peter Szalai. PeterSalinasMayor.com #petersalinasmayor #salinasmayor #cityofsalinas

    15 August 2026 · Szalai for Salinas Mayor 2026 · $100 – $199 · 35K+ impressions · Promotional · Ad Library

  • Increases in overall numbers and those experiencing homelessness for the first time in Salinas cause residents to question the city's efforts. Instead of seeking more resources, we should first examine those efforts. What, if anything, could be done differently with existing resources to have better outcomes? Check out this story from Salinas Californian: Why homelessness is rising in Salinas as county numbers fall Monterey County homelessness fell 15% overall, but Salinas numbers rose slightl

    23 August 2026 · Szalai for Salinas Mayor 2026 · $100 – $199 · 25K+ impressions · Attack · Ad Library

  • In today's and last episode of "A Minute with Peter," the topic is law enforcement. Salinas PD reports a continuing decline in several categories of criminal activity in our city. Great emphasis has been on education, outreach, and engagement. But, enforcement needs to be increased as well. #petersalinasmayor #salinasmayor #cityofsalinas #salinaspolice #lawenforcement

    26 October 2026 · Szalai for Salinas Mayor 2026 · $0 – $99 · 1K+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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