Shay Wagner for Chaves County

This page ran 6 paid political ads on Facebook and Instagram between 21 May 2026 and 1 June 2026. Meta reports $100 – $694 of spend, which makes it the 17,728th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend took no side. Race: Local. Paid for by Red Rocket Media.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

ads

$397

reported spend, range $100 – $694

0.0%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

1 Jun

6 Jul

3 Aug

7 Sep

5 Oct

Spend still counting

2 Nov

Tone

Promotional

100%

Share of the 6 ads with text that our model classified. Attack ads name an opponent.

Topics

Candidate profile

67%

Agriculture & food

50%

Jobs & youth

33%

Economy & cost of living

33%

Security, crime & immigration

17%

Spend by race: Local 100%.

Spend by ad language: English 100%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

While at NMSU earning my two Ag degrees, I took a job setting up concerts and events. Within a couple of years, I was stage manager in charge of 250 student employees — all while still being a full-time student. That experience taught me how to lead teams under pressure and get big things done. Those same skills are what I’ll bring to the County Commission. #LeadershipMatters #RoswellNM
22 May 2026 · Shay Wagner for Chaves County · $100 – $199 · 8K+ impressions · Promotional · Ad Library
Leadership is proven when times get tough. During the COVID pandemic, I served as President of the Eastern New Mexico State Fair. When severe flooding hit our area, I was out the door at 6:00 a.m., driving through blocked roads to the fairgrounds so we could help displaced families — before the call even came in. Proactive leadership saves time, resources, and lives. That’s exactly what District 1 needs right now. #ChavesCountyStrong #RealLeadership
1 June 2026 · Shay Wagner for Chaves County · $0 – $99 · 1K+ impressions · Promotional · Ad Library
Real economic development means real jobs for Chaves County families. As a member of the Economic Development Board, I helped advance the “Contact” tourism project — a major opportunity that could bring 1,500 to 3,500 new jobs to Roswell and our county over the next decade. I’ve also worked with the New Mexico Department of Agriculture to open new international markets for our local farmers and ranchers. I’m committed to growing our economy while protecting the industries that built Chaves Cou
1 June 2026 · Shay Wagner for Chaves County · $0 – $99 · 100+ impressions · Promotional · Ad Library
I’m a fourth-generation Chaves County farmer. In 2007 I returned to Roswell to manage a large pecan operation. Since then, I’ve served on the Board of Directors for the fourth-largest pecan shelling plant in America and was selected by the New Mexico Department of Agriculture to travel internationally promoting our pecans and opening new markets for our farmers. Agriculture is in my blood — and I’ll always fight to protect it. #ChavesCountyFarmer #SupportLocalAg
21 May 2026 · Shay Wagner for Chaves County · $0 – $99 · 100+ impressions · Promotional · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

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