United States 2026 · Every advertiser
Open Primaries
This page ran 127 paid political ads on Facebook and Instagram between 8 May 2026 and 2 October 2026. Meta reports $5.6–18.2K of spend, which makes it the 3,801st largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend took no side. Race: No specific race. Paid for by OPEN PRIMARIES INC..
Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗
127
ads
$11.9K
reported spend, range $5.6–18.2K
0.0%
of spend on federal races
$50
median spend per ad
Spend by week the ad started
Tone
Share of the 90 ads with text that our model classified. Attack ads name an opponent.
Most attacked
- Mayor Zohran Kwame Mamdani$550
- NY Democrats$250
- Mayor Mamdani$149
Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.
Topics
Spend by race: No specific race 100%.
Spend by ad language: English 67%.
The costliest ads
The highest-spend ad of each distinct text, as it ran.
We’ve been shut out of primaries for years. Not anymore. New Mexico independents can now vote in the June 2 primary. The system changed. Now it’s your move.
13 May 2026 · Open Primaries · $900 – $999 · 100K+ impressions · Informational · Ad Library
Mayor Zohran Kwame Mamdani has consistently challenged New Yorkers to question institutions that concentrate power and exclude people from decision-making. That's why his recent defense of New York City's closed primary system surprised us. More than 1.2 million independent New Yorkers are currently barred from participating in the taxpayer-funded primary elections that almost always determine who governs our city. In a new op-ed, Open Primaries SVP Jeremy Gruber argues that expanding partici
10 July 2026 · Open Primaries · $500 – $599 · 25K+ impressions · Attack · Ad Library
More than 1.2 million independent New Yorkers were shut out of today's primary elections. That's why we're encouraged to see the issue getting national attention. In a recent segment on @MS NOW, @Ali Vitali spoke with Open Primaries President John Opdycke about the growing movement for open primaries and the millions of voters excluded from meaningful elections across the country. The segment also highlighted new polling from Open Primaries showing that 60% of NYC Democrats support allowing i
24 June 2026 · Open Primaries · $500 – $599 · 125K+ impressions · Informational · Ad Library
What happens when independent voters are given the tools to organize? They become leaders. From New Mexico to New York City, Open Primaries is developing new ways to reach independent voters directly, educate them, and give them meaningful opportunities to take action. Now we’re ready to scale. Help us raise $175,000 to reach millions of independent voters and recruit the next generation of independent voter leaders. Chip in today.
2 October 2026 · Open Primaries · $200 – $299 · 10K+ impressions · Promotional · Ad Library
Let us be crystal clear. NY Democrats suppress our right to vote every time they continue to support the closed primary system. How can you say every voter deserves a voice yet support a system that denies 1.2M people the right to participate in our elections? Read more here ⬇️
1 October 2026 · Open Primaries · $200 – $299 · 8K+ impressions · Attack · Ad Library
Our invitation still stands.
14 September 2026 · Open Primaries · $200 – $299 · 5K+ impressions · Ad Library
Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.
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