United States 2026 · Every advertiser

National Institute for Civil Discourse

This page ran 12 paid political ads on Facebook and Instagram between 14 May 2026 and 15 May 2026. Meta reports $21.4–28.3K of spend, which makes it the 2,223rd largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend took no side. Race: No specific race.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

12

ads

$24.8K

reported spend, range $21.4–28.3K

0.0%

of spend on federal races

$300

median spend per ad

Spend by week the ad started

1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Promotional
17%
Informational
83%

Share of the 12 ads with text that our model classified. Attack ads name an opponent.

Topics

Corruption & governance
50%
Security, crime & immigration
42%
Other
17%
Candidate profile
8.3%

Spend by race: No specific race 100%.

Spend by ad language: English 100%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • With the tragedy of political violence striking close to home in both of their states, Gov. Josh Shapiro (D) and Gov. Spencer Cox (R) call on all leaders to condemn political violence.

    14 May 2026 · National Institute for Civil Discourse · $15–20K · 1M+ impressions · Informational · Ad Library

  • Gov. Josh Shapiro (D) and Gov. Spencer Cox (R) call for finding common ground through real conversation and challenge Americans to demand something different from our leaders and from each other.

    15 May 2026 · National Institute for Civil Discourse · $3.5–4K · 700K+ impressions · Informational · Ad Library

  • Gov.Shapiro calls out a dangerous double standard: you can’t defend democracy while excusing violence from “your side.” He urges every leader to condemn all political violence, with no exceptions.

    14 May 2026 · National Institute for Civil Discourse · $1–1.5K · 200K+ impressions · Informational · Ad Library

  • Gov. Josh Shapiro asks what happens when violence feels normal in politics? We should debate passionately on policy but agree that political violence is never acceptable.

    14 May 2026 · National Institute for Civil Discourse · $800 – $899 · 150K+ impressions · Promotional · Ad Library

  • Gov.Spencer Cox (R-UT) shares how Gov. Josh Shapiro (D-PA) called him on one of the hardest days in his state and gave advice that changed everything

    14 May 2026 · National Institute for Civil Discourse · $600 – $699 · 100K+ impressions · Promotional · Ad Library

  • Gov. Josh Shapiro (D) and Gov. Spencer Cox (R) share their common commitment to condemning political violence. We can disagree vigorously and respectfully on policy questions, and still stand shoulder-to-shoulder together on common ground against political violence.

    14 May 2026 · National Institute for Civil Discourse · $400 – $499 · 80K+ impressions · Informational · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

National Institute for Civil Discourse: political ads on Facebook and Instagram before the 2026 US midterms · Vipima