United States 2026 · Every advertiser

Michigan Up North

This page ran 31 paid political ads on Facebook and Instagram between 28 July 2026 and 27 October 2026. Meta reports $100 – $3.2K of spend, which makes it the 11,309th largest advertiser of the 24,034 pages in our data. Advertiser type: Group or campaign. Most of its spend took no side. Race: No specific race. Paid for by Story Network Foundation. Its funder runs one of the page networks described in the report.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

On the FEC record

STORY NETWORK FOUNDATION, an independent expenditor. FEC committee C90019530 ↗

A registered committee with no independent expenditures and no party on its registration: the FEC record does not place it, and the side above is our model’s reading of the ads.

31

ads

$1.6K

reported spend, range $100 – $3.2K

3.0%

of spend on federal races

$50

median spend per ad

Spend by week the ad started

3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
9.7%
Promotional
3.2%
Informational
87%

Share of the 31 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • RFK Jr$50

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Electoral process & turnout
87%
Economy & cost of living
9.7%
Infrastructure & energy
6.5%
Corruption & governance
6.5%
Security, crime & immigration
6.5%
Health
3.2%
Agriculture & food
3.2%

Spend by race: Federal 3.0%, No specific race 97%.

Spend by ad language: English 100%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Michigan, being close doesn't call a race. Almost only counts in horseshoes and hand grenades. Wait for every vote. #MIMatters #MILife #MIElections

    27 October 2026 · Michigan Up North · $100 – $199 · 10K+ impressions · Informational · Ad Library

  • Like a Michigan cherry orchard, progress takes seasons. Our votes are the seeds, and every counted ballot helps them grow. Share with someone who needs a reminder → #MIMatters #MILife #MIElections

    26 October 2026 · Michigan Up North · $0 – $99 · 100+ impressions · Informational · Ad Library

  • Michigan voters choose their leaders, not the headlines. Every eligible ballot, mailed or cast in person, gets counted. #MIMatters #MILife #MIElections

    26 October 2026 · Michigan Up North · $0 – $99 · 100+ impressions · Informational · Ad Library

  • Data centers run on power. Democracy runs on you. Ask the big questions, Michigan, then cast a vote. #MIMatters #MILife #MIElections

    25 October 2026 · Michigan Up North · $0 – $99 · 100+ impressions · Informational · Ad Library

  • Some things are worth protecting no matter who you vote for. Michigan, the right to vote is one of them. #MIMatters #MILife #MIElections

    25 October 2026 · Michigan Up North · $0 – $99 · 1K+ impressions · Informational · Ad Library

  • Michigan built the cars. Now fuel up democracy, the one tank that costs nothing to fill. #MIMatters #MILife #MIElections

    24 October 2026 · Michigan Up North · $0 – $99 · 100+ impressions · Informational · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Michigan Up North: political ads on Facebook and Instagram before the 2026 US midterms · Vipima