Las Cruces Public Libraries

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• Thomas Branigan Memorial Library is more than books. Las Cruces Public Libraries check out nearly 500,000 materials each year, while community members log almost 800,000 minutes of public computer use. In 2026 alone, the Library offered over 1,000 programs with more than 26,000 attendees. From literacy and education to technology, business resources, and community programming, the Library serves residents of all ages. Libraries are a third space — a safe space between work, school, and home.

  15 October 2026 · Las Cruces Public Libraries · $200 – $299 · 45K+ impressions · Informational · Ad Library

• What could the Thomas Branigan Memorial Library Renovation and Expansion Project include? The proposed project would add approximately 20,000 square feet to the existing Library and create: • More space for books, materials and programs • Additional community space • Improved ADA accessibility • Increased security • A modernized facility designed to meet current and future community needs If approved by voters, construction is expected to take approximately 18 to 24 months. Learn more about th

  13 October 2026 · Las Cruces Public Libraries · $200 – $299 · 60K+ impressions · Informational · Ad Library

• Thomas Branigan Memorial Library has served Las Cruces from its current building since 1979. Today, the 44,000-square-foot facility serves a growing community and provides access to books, technology, educational programs, meeting spaces, and other resources. The Library’s current size no longer meets the community's needs, and some spaces, including the children’s area, are significantly smaller than those in comparable communities. A Library Master Plan completed in 2024 identified opportuni

  8 October 2026 · Las Cruces Public Libraries · $200 – $299 · 60K+ impressions · Informational · Ad Library

• What is a General Obligation Bond? A GO Bond is a voter-approved funding tool that allows the City of Las Cruces to fund major capital projects. On Nov. 3, voters will consider a GO Bond of up to $26 million for the Thomas Branigan Memorial Library Renovation and Expansion Project. The bond would use the property tax capacity already in place, allowing voters to decide whether to fund the project without increasing the property tax rate. Learn more at LasCruces.gov/GOBond.

  7 October 2026 · Las Cruces Public Libraries · $200 – $299 · 50K+ impressions · Informational · Ad Library

• What would the proposed $26 million Library GO Bond pay for? If approved by voters, the funding could be used to plan, design, construct, renovate, modernize, furnish, and equip Thomas Branigan Memorial Library as part of the Renovation and Expansion Project. The project would add about 20,000 square feet while updating the existing building to better accommodate programs, materials, technology, and community use. Learn more about the project and read the full ballot question at LasCruces.gov

  22 October 2026 · Las Cruces Public Libraries · $100 – $199 · 20K+ impressions · Informational · Ad Library

• Planning for the future of Thomas Branigan Memorial Library has included input from the Las Cruces community. The Library Renovation and Expansion Project was identified as a top priority through community input meetings and was further developed through the Library Master Plan completed in 2024. This project will serve residents of all ages and can be completed within the bond cycle timeframe. This project has also been supported through other funding, including TIDD, legislative allocations,

  21 October 2026 · Las Cruces Public Libraries · $100 – $199 · 40K+ impressions · Informational · Ad Library