United States 2026 · Every advertiser

Dan Osborn

This page ran 179 paid political ads on Facebook and Instagram between 7 May 2026 and 26 October 2026. Meta reports $127.2–165.6K of spend, which makes it the 504th largest advertiser of the 24,034 pages in our data. Advertiser type: Candidate. Most of its spend took no side. Race: Federal. Paid for by Osborn for Senate. It belongs to Dan Osborn, whose page gathers all of their pages.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

On the FEC record

OSBORN FOR SENATE, a Senate candidate’s committee. FEC committee C00901355 ↗

A candidate’s own committee: Dan Osborn, of another party, running for the Senate in Nebraska. The FEC records neither major party for the candidate, so the side above is our model’s reading of the ads.

179

ads

$146.4K

reported spend, range $127.2–165.6K

100%

of spend on federal races

$50

median spend per ad

Meta and Google side by side

On MetaFacebook · Instagram

$146.4K

179 ads on 1 page, midpoint of Meta’s ranges, 4 May 2026 to 31 October 2026

Largest page
Dan Osborn · $146.4K
Federal races
100%
Median spend per ad
$50
Attack ads, of text ads
24%

Ad Library

On Google and YouTubeSearch · YouTube · Display

$187.3–232.5K

46 ads from 1 verified advertiser account, Google’s ranges, 4 May 2026 to 3 November 2026

Against Meta spend
1.4×
Formats
45 video · 1 text
Impressions
7.3M–8.4M
Targeting declared
age on 17 ads · gender on 17 ads
States named
Nebraska
Last ad shown
3 Nov

Google Ads Transparency Center

Google advertiser accounts

AdvertiserAdsFormatsStatesFirst adLast adSpend
Osborn for Senate4645 video · 1 textNE8 Jul3 Nov$187.3–232.5K

Google publishes no ad text; the link on each account opens its ads in Google’s Ads Transparency Center. An account is tied to this page by its FEC committee; a party page lists its 1 largest.

Spend by week the ad started

4 May
1 Jun
6 Jul
3 Aug
7 Sep
5 Oct
 Spend still counting
2 Nov

Tone

Attack
24%
Promotional
65%
Informational
10%

Share of the 153 ads with text that our model classified. Attack ads name an opponent.

Most attacked

  • Pete Ricketts$17.6K

Targets as the ads name them, by spend; the spellings of Donald Trump are counted together, other names as written.

Topics

Electoral process & turnout
83%
Candidate profile
74%
Economy & cost of living
9.8%
Infrastructure & energy
5.9%
Corruption & governance
5.9%
Agriculture & food
4.6%
Other
3.3%
Jobs & youth
2.6%

Spend by race: Federal 100%.

Spend by ad language: English 99%, Spanish 0.2%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • $5. That's the amount I'm humbly asking you to pitch in to my campaign. I'm Dan Osborn, the Independent candidate running to unseat billionaire Republican Senator Pete Ricketts this November. Yes, just $5. $5 because in 2024, Nebraska was one of the closest Senate races in the country. $5 because now I’m running again against billionaire Republican Pete Ricketts, and the latest poll shows me LEADING for 2026 – 47% to 46%. $5 because I will be the 51st vote in the Senate to protect our dem

    30 September 2026 · Dan Osborn · $15–20K · 150K+ impressions · Promotional · Ad Library

  • $2. That's the amount I'm humbly asking you to pitch in to my campaign. I'm Dan Osborn, the Independent candidate running to unseat billionaire Republican Senator Pete Ricketts this November. Yes, just $2. $2 because in 2024, we came within six points of winning this seat -- one of the closest Senate races in the country. $2 because now I’m running again against billionaire Republican Pete Ricketts, and the latest poll shows me LEADING for 2026 – 47% to 46%. $2 because I will be the 51st

    21 August 2026 · Dan Osborn · $5–6K · 70K+ impressions · Promotional · Ad Library

  • $5. That's the amount I'm humbly asking you to pitch in to my campaign. I'm Dan Osborn, the Independent candidate running to unseat billionaire Republican Senator Pete Ricketts this November. Yes, just $5 $5 because in 2024, we came within six points of winning this seat -- one of the closest Senate races in the country. $5 because now I’m running again against billionaire Republican Pete Ricketts, and the latest poll shows me LEADING for 2026 – 47% to 46%. $5 because I will be the 51st

    19 August 2026 · Dan Osborn · $4.5–5K · 40K+ impressions · Attack · Ad Library

  • $5. That’s the amount I am humbly asking you to chip in to my campaign today to help me defeat billionaire Republican Senator Pete Ricketts. Yes, just $5. $5 because in 2024, Nebraska was one of the closest Senate races in the country. $5 because now I’m running again against billionaire Republican Pete Ricketts, and all of the polls now show us TIED for 2026. $5 because I will be the 51st vote in the Senate to protect our democracy, expand worker rights, and get corporate money out of polit

    14 May 2026 · Dan Osborn · $3.5–4K · 80K+ impressions · Promotional · Ad Library

  • Pete Ricketts went to Facebook’s California headquarters. Then, he announced Facebook’s new data center in Papillion. In 2020, Ricketts signed the law giving tax breaks to the same data centers that are taking land away from Nebraskans. This July, Gov. Jim Pillen barred new data centers from those credits and said what they’d already received was “too much.” Dan Osborn is calling for strong, clear rules for data centers. Pete Ricketts spent his time as governor recruiting them.

    21 October 2026 · Dan Osborn · $2–2.5K · 350K+ impressions · Attack · Ad Library

  • Pete Ricketts personally courted Facebook to build a data center in Sarpy County. Those data centers came with a cost. In 2023, Sarpy County officials revealed that data centers were costing the county $5.8 million each year -- because of legislation Pete Ricketts signed. Big Tech gets the tax breaks. Sarpy County loses millions. Dan Osborn will end corporate welfare.

    21 October 2026 · Dan Osborn · $1–1.5K · 200K+ impressions · Attack · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

Dan Osborn: political ads on Facebook and Instagram before the 2026 US midterms · Vipima