United States 2026 · Every advertiser

California Secretary of State

This page ran 81 paid political ads on Facebook and Instagram between 15 October 2026 and 26 October 2026. Meta reports $783.6–953.8K of spend, which makes it the 75th largest advertiser of the 24,034 pages in our data. Advertiser type: Public body. Most of its spend took no side. Race: No specific race. Paid for by California Secretary of State Office.

Data from the Meta Ad Library, pulled 4 November 2026. Election on 3 November 2026. · Every ad of this page in Meta’s Ad Library ↗

81

ads

$868.7K

reported spend, range $783.6–953.8K

0.0%

of spend on federal races

$2.7K

median spend per ad

Spend by week the ad started

 Spend still counting
2 Nov

Tone

Informational
100%

Share of the 81 ads with text that our model classified. Attack ads name an opponent.

Topics

Electoral process & turnout
100%

Spend by race: No specific race 100%.

Spend by ad language: English 64%, Spanish 36%.

The costliest ads

The highest-spend ad of each distinct text, as it ran.

  • Your ballot has arrived. Return it early — drop box, in person, or by mail

    15 October 2026 · California Secretary of State · $125–150K · 1M+ impressions · Informational · Ad Library

  • Tu boleta electoral ya llegó. Devuélvela pronto: en un buzón electoral, en persona o por correo

    19 October 2026 · California Secretary of State · $50–60K · 1M+ impressions · Informational · Ad LibrarySpanish

  • The November 3rd General Election is right around the corner! 🗳️ Received your ballot already? Complete it, return it, and track it. Don't Delay. Vote Today! Democracy depends upon it. #VoteCalifornia #VoteEarly

    26 October 2026 · California Secretary of State · $45–50K · 1M+ impressions · Informational · Ad Library

  • Mailing your ballot? Return it soon to meet postmark deadlines — or use a drop box or vote in person instead.

    17 October 2026 · California Secretary of State · $40–45K · 1M+ impressions · Informational · Ad Library

  • California voters: The November 3rd General Election is right around the corner! 🗳️ Received your ballot already? Complete it, return it, and track it. Don't Delay. Vote Today! Democracy depends upon it. #VoteCalifornia #VoteEarly

    26 October 2026 · California Secretary of State · $10–15K · 1M+ impressions · Informational · Ad Library

  • It’s time to VOTE EARLY, CALIFORNIA! Sign your ballot. Date it. And drop it at a secure drop box, vote in person, or mail it in. With so many ways to vote, you choose how you want to make your voice heard! #VoteEarlyCA #CAVotes #WheresMyBallot #California #Vote #Election2026

    26 October 2026 · California Secretary of State · $10–15K · 900K+ impressions · Informational · Ad Library

Figures cover domestic political ads paid in dollars, from 4 May 2026. Spend is the sum of Meta’s range midpoints; impressions above one million are reported as “1M+”, so impression figures are floors. Each ad counts in the week its delivery started, with its lifetime spend at our last pull; ads still running before the vote are counted as of 31 October 2026.

Back to the United States report, both parties and every candidate or every advertiser.

California Secretary of State: political ads on Facebook and Instagram before the 2026 US midterms · Vipima