Brazil 2026 · Candidates · SP

Renan Paes

State deputy candidate, PL, number 22380, São Paulo. Registered as Renan Leandro Paes, coalition “Partido Isolado”.

Ads from 16 January 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

952

ads on 1 page

R$225.6K

reported spend, range R$168.8–282.3K

~12.2M

impressions delivered

58%

of ads in the under-R$100 bracket

Ads launched by month

Jan 2025
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Jan 2026
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Augcampaign
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206 of 952 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
81%
Electoral process
22%
Security and rule of law
14%
Rallies and events
9.5%
Corruption and governance
7.6%
Infrastructure
5.0%
Economy and cost of living
2.4%
Health
1.5%

Share of the 916 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
12%
Ask for a vote
27%
Instagram only
92%
Ran without disclaimer
0
Removed by Meta
2

Attack targets: PT e PV (27), A Esquerda (15), PT (7), Antiga Secretaria de Trânsito (5), Prefeitura (5).

Pages

Page nameAdsSpend
Renan Paes952R$225.6K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Renan Paes: Meta ads before Brazil’s 2026 election · Vipima