Brazil 2026 · Candidates · SP

Perla Müller

State deputy candidate, PT, number 13026, São Paulo. Registered as Perla Carolina Leal Silva Muller, coalition “Federação”.

Ads from 13 July 2026 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

63

ads on 1 page

R$10.7K

reported spend, range R$7.6–13.8K

~686.8K

impressions delivered

56%

of ads in the under-R$100 bracket

Ads launched by month

Jul
Augcampaign
Sep

14 of 63 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
51%
Infrastructure
15%
Security and rule of law
10%
Jobs and youth
8.5%
Other
6.8%
Rallies and events
6.8%
Education
6.8%
Economy and cost of living
5.1%

Share of the 59 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
8.5%
Ask for a vote
34%
Instagram only
83%
Ran without disclaimer
1
Removed by Meta
0

Attack targets: Flávio Bolsonaro (1), Pietra Bertolazzi (1), Congresso (1).

Pages

Page nameAdsSpend
Perla Müller63R$10.7K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Perla Müller: Meta ads before Brazil’s 2026 election · Vipima