Brazil 2026 · Candidates · SP

Paulo Soares

Federal deputy candidate, PODE, number 2015, São Paulo. Registered as Paulo Romeiro de Almeida Soares, coalition “Partido Isolado”.

Ads from 23 July 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

601

ads on 2 pages

R$80.5K

reported spend, range R$49.7–111.2K

~17.7M

impressions delivered

63%

of ads in the under-R$100 bracket

Ads launched by month

Jul
Aug
Sep
Oct
Nov
Dec
Jan 2026
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

200 of 601 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
58%
Health
28%
Rallies and events
9.8%
Infrastructure
9.8%
Security and rule of law
7.5%
Social protection
5.6%
Corruption and governance
3.8%
Jobs and youth
3.7%

Share of the 573 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
2.6%
Ask for a vote
40%
Instagram only
2.8%
Ran without disclaimer
4
Removed by Meta
1

Attack targets: Prefeitura de Bauru (2), Deputados Bem Votados Em Jaú e Região (2), Uma Autoridade Policial (1).

Pages

Page nameAdsSpend
Paulo Soares596R$80.1K
Paulo Soares5R$348

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Paulo Soares: Meta ads before Brazil’s 2026 election · Vipima