Brazil 2026 · Candidates · SP

Paulo Proieti

Federal deputy candidate, NOVO, number 3037, São Paulo. Registered as Paulo Proieti, coalition “Partido Isolado”.

Ads from 14 April 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

799

ads on 1 page

R$256.9K

reported spend, range R$202.1–311.6K

~21.7M

impressions delivered

71%

of ads in the under-R$100 bracket

Ads launched by month

Apr

Jul

Apr

May

Jun

Jul

Augcampaign

Sep

487 of 799 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile

31%

Economy and cost of living

25%

Corruption and governance

24%

Other

13%

Security and rule of law

9.8%

Jobs and youth

8.0%

Infrastructure

7.0%

Electoral process

4.8%

Share of the 785 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent

51%

Ask for a vote

4.6%

Instagram only

52%

Ran without disclaimer

Removed by Meta

Attack targets: Lula (118), PT (31), Alexandre de Moraes (15), Lula e Seus Aliados (10), Erika Hilton (8).

Pages

Page name	Ads	Spend
Paulo Proieti	799	R$256.9K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.