Brazil 2026 · Candidates · DF

Michelle Bolsonaro

Senator candidate, PL, number 222, Distrito Federal. Registered as Michelle de Paula Firmo Reinaldo Bolsonaro, coalition “Propósito e Ação”.

Ads from 3 September 2026 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

1,036

ads on 1 page

R$260K

reported spend, range R$198.2–321.8K

~41.3M

impressions delivered

65%

of ads in the under-R$100 bracket

Ads launched by month

Sep

0 of 1,036 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
84%
Electoral process
19%
Social protection
16%
Other
8.1%
Security and rule of law
6.4%
Health
5.3%
Jobs and youth
4.9%
Rallies and events
4.8%

Share of the 892 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
0.0%
Ask for a vote
68%
Instagram only
12%
Ran without disclaimer
0
Removed by Meta
0

Pages

Page nameAdsSpend
Michelle Bolsonaro1,036R$260K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Michelle Bolsonaro: Meta ads before Brazil’s 2026 election · Vipima