Brazil 2026 · Candidates · SP

Mario Frias

Federal deputy candidate, PL, number 2208, São Paulo. Registered as Mario Luis Frias, coalition “Partido Isolado”.

Ads from 29 March 2026 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

202

ads on 1 page

R$354.3K

reported spend, range R$314.6–394.1K

~20.6M

impressions delivered

21%

of ads in the under-R$100 bracket

Ads launched by month

Mar
May
Jun
Jul
Augcampaign
Sep

14 of 202 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
81%
Electoral process
30%
Corruption and governance
7.1%
Other
5.6%
Social protection
2.5%
Economy and cost of living
1.5%
Infrastructure
1.0%
Security and rule of law
1.0%

Share of the 197 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
11%
Ask for a vote
28%
Instagram only
25%
Ran without disclaimer
0
Removed by Meta
2

Attack targets: Consórcio (6), Os Artistas (5), Lula (1).

Pages

Page nameAdsSpend
Mario Frias202R$354.3K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Mario Frias: Meta ads before Brazil’s 2026 election · Vipima